Feb 08

MediaCom Retains Mars Inc.’s $1 Billion Media Account

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Three years after consolidating its media business with MediaCom, Mars Inc. has decided to retain the WPP agency following an internal review. The review ran for 10 months in 2021 and resulted in a new four-year contract that began last month and will run through the end of 2025. Mars Inc. is growing its relationship…

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