Aug
24
McDonald’s Names Tariq Hassan CMO in Quest to Improve Customer Experience
Posted in: UncategorizedWith an eye to improving the customer experience, McDonald’s is bringing in Tariq Hassan as its new chief marketing and digital customer experience officer for U.S. operations. Morgan Flatley held the role most recently. She is being promoted to McDonald’s global CMO, overseeing brand strategy, menu, family marketing, media partnerships, and customer and business insights….
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