Lickable Ads – Welch’s Grape Juice

(TrendHunter.com) Scratch and sniff is so ’90s. Marketers for Welch’s have gotten a lot more savvy when trying to appeal to the senses of their customers. The company has launched a new lickable ad campaign for their grape juice.

Similar to perfume ads that have panels you pull back to offer a hint of the fragrance…

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