Hasta La Creative!

Life of George is the world’s first interactive game combining real LEGO bricks with apps for your iPhone/iPod Touch. Follow George around the world as he challenges you to a series of fun building tasks. Build as fast as possible, capture your model with your iPhone/iPod camera and get scored on your building skills. Challenge your friends to see who’s the fastest and best Lego builder.

Advertising Agency: Hello Monday, Copenhagen, Denmark
Advertising Agency: Eyecue Vision. Copenhagen, Denmark
Creative Director: Jakob Kahlen
Art Director / Illustrator: Johanne Bruun Rasmussen , Jeppe Aaen
Interactive Designer / Illustrator: Brian Lund Lauridsen
Project Manager: Karen Cecilie Sørensen
Lego Business Development Manager: David Gram
Lego Design Lead: Mikkel Holm Jensen
Lego Concept & Model Designer: Cynthia Bodin
Lego Lead Producer: Jesper Soederberg
Lego Project Manager: Michael Stahl
Technology Partner: EyeCue
Music & Sound Design: Søren Svensson, SoundVenture