Lee Prepares for National Denim Day


Lee National Denim Day marks its 14th anniversary Oct. 2, and the event is still going strong. National Denim Day, held the first Friday in October since 1996, was originally created to allow employees to wear jeans to work in exchange for a $5 donation for breast cancer awareness efforts by Lee Jeans. This year, the effort is on target to raise $5 million, pushing the 14-year total past $75 million with 700,000 companies participating as well as individual teams.

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