Korean Ecommerce Brand Soko Glam Is Reinventing the Makeup Aisle With Its Pop-Up Shop

For Charlotte Cho, co-founder of Soko Glam, a Korean beauty and skin-care ecommerce company, skin care is personal–and that’s not just because she helped make the infamous Korean 10-step skin-care routine mainstream in the U.S. or literally wrote the book about it. Between Soko Glam, running the accompanying educational skin-care website The Klog and rolling…

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