Apr
07
KFC Wants Fans to Anticipate and Savor Their First Bite
Posted in: UncategorizedThe anticipation of that first bite is an advertising idea that most fast-food brands adopt at some stage in order to promote the anticipation of the taste their menu delivers to consumers, as exemplified in a campaign released by KFC in the U.K. The work from Mother London creates drama around the sensory experience of…
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