Hasta La Creative!

Ogilvy has collaborated with KFC Hong Kong to create two edible nail polish flavours sourced from natural ingredients and based on the brands all-time favourite recipes – Original and Hot & Spicy. To use, consumers’ simply apply and dry like regular nail polish, and then lick – again and again and again. To launch it, Ogilvy teased the idea of these nail-polishes in social media, launched a “tasting party” for them. and even released this groovy little beatboxing & dance music video to go with it.

KFC as trending happening beat-boxing teenage fashion. I haven’t seen anything quite this odd since those Japanese high fashion McDonald’s ads. But I like it, so hey. Don’t miss the posters that go along with this work