May 18

John Deere Selects EP+Co as Agency of Record After a Review

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John Deere named South Carolina agency EP+Co (formerly Erwin Penland) as advertising agency of record for its consumer equipment business, following a review led by Hasan & Co. Incumbent GSD&M won creative and media agency of record duties for John Deere back in 2007. The brand moved media buying and planning responsibilities to WPP’s Mindshare…

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