Feb
20
Is CBS’s ‘Harper’s Island’ a New Broadcast Model?
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NEW YORK (AdAge.com) — The central premise of "Harper's Island" is that each week a character on the CBS show — which will launch April 9 and run through early July — will be killed. The twist: It's likely the show will be killed too. CBS has ordered only 13 episodes and asked writers for a finite story arc. From death, however, new life might spring: If the show's a hit, it could give marketers a model for how to program the dreary summer-reruns season.
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