Inside Seth Godin’s Blogging Philosophy


Let's face it. Seth Godin's blog is a wondrous thing. It's consistently No. 1 or No. 2 on the Ad Age Power 150. More important, it's pure insight. At least once a day, every day, there's a little homily on marketing, or brands, or quality, or something else that makes you say "that's right" or even "that's wrong" — but something that's worth your time. I am hoping you can learn by observing some of what he does. So here goes: an e-mail interview with Seth Godin about blogging.

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