Mar
03
In an Effort to Get ‘Cool,’ Microsoft Finally Calls in Crispin
Posted in: UncategorizedNEW YORK (AdAge.com) — Last week, Microsoft did what desperate marketers do when they need refreshing: It hired Crispin Porter & Bogusky, the agency that has breathed life into brands such as Burger King and Volkswagen with weird/creepy messages and innovative media, from original video games to hotel-room porn channels.
Post a Comment