Jul
14
IAd Forebears Provide Glimpse of Future for New Platform
Posted in: Uncategorized
NEW YORK (AdAge.com) — It's going to be hard to gauge the impact of iAds, which work like fully functional mini-apps operating within other apps, for some time. They launched less than two weeks ago, and many charter advertisers still haven't gone live with their campaigns. But early word from developers as well as competitors like the mobile ad network Greystripe are hinting at what's to come.
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