Hasta La Creative!

At this point, it should be no surprise that I’m a big football fan and an even bigger Eli Manning fan. So it should also come as no surprise that I was as giddy as a schoolgirl the first time I saw the new Williams Sisters/Manning Brothers Double Stuff Oreo commercial. The spot is a faux press conference that is set up as a verbal battle between the two sibling teams in a semi-friendly banter. It’s a showdown! And there’s even a double stuff mascot! The spot drives viewers to the DSRL website to join for themselves (and possibly win a trip to the Bahamas, not to shabby). I think it’s awesome. Funny, well down, and come on – who doesn’t love Peyton in a commercial? Check out the spot below, the video even has some “behind-the-scenes” footage for the DSRL enthusiast.

Jessica is a copywriter in the NJ/NY area working for a sweet little ad agency. In her free time (ha!), she lends her insights to the advertising world through Beyond Madison Avenue, a Talent Zoo blog. Find them at www.beyondmadisonavenue.com and www.talentzoo.com. Questions, comments, criticisms or concerns? Leave a comment or shoot her an email at jessicabma@gmail.com.