Jan
08
How Marketers Are Turning Your Car Into a Branded Experience
Posted in: UncategorizedWhile autonomous cars won’t be in every garage anytime soon, today’s vehicles have never been more connected. That’s leading marketers, agencies and automakers to transform cars into the next media and marketing platform. Radio once held drivers hostage as the only form of in-car entertainment, said Scott Symonds, managing director of AKQA Media, adding it…
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