Oct
12
How HBCUs Are Schooling Major Brands in Marketing Deals
Posted in: UncategorizedHistorically Black colleges and universities have what companies increasingly want. But brands have to put in the work–and show receipts–to get it. Since the murder of George Floyd by a Minneapolis police officer in May 2020, marketers have been looking for ways to link their clients’ brands with underserved communities and social justice initiatives. Marketers…
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