Oct 25

How Chico’s Appeals to Younger Consumers Without Really Trying

Posted in: Uncategorized

Most shoppers likely associate Chico’s with baby boomers and Generation X, given the company’s marketing frequently features immaculately groomed models over the age of 30. But you may be surprised to learn the apparel retailer has been steadily gaining a following among millennials and Gen Z. In fact, the average age of its shoppers has…

Related posts:

  1. Walgreens Advertising Group Expands Into Advanced TV Walgreens Advertising Group (WAG), the retail media network of pharmacy...
  2. Ikea Campaign Shows Consumers How to Live More Sustainably Ikea is urging customers to consider more sustainable ways to...
  3. Pacsun Introduces a Genderless Line of Clothing for Kids Apparel brand Pacsun introduced Pacsun Kids this week, a new...
  4. Gap Plans Major European Shake-up Fashion retailer Gap will close its 81 stores across the...
Tags:
No Responses to “How Chico’s Appeals to Younger Consumers Without Really Trying”

Post a Comment