Oct
07
How a Difficult Reinvention Helped Colle McVoy Get on a New Business Hot Streak
Posted in: UncategorizedKey Insights: Several structural changes built new processes and behaviors. Change and culture helps the agency show up differently in pitches and with clients. Much has been discussed and covered about the rapid change of agency models. The pandemic certainly accelerated some uncomfortable decisions, but most shops, big and small, were well on their way…
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