Holiday E-Commerce Falls for First Time Since 2001

NEW YORK (AdAge.com) — No one expected real growth in the e-commerce sector this holiday season, but few expected it to actually drop as it did. ComScore's end-of-season online sales figures put the tally at $25.5 billion, down 3% from $26.3 billion a year ago. To come up with those figures, ComScore measured the same number of days, this year looking at sales between November 1 and December 26.

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