Heaven Explores ‘Creativity at Work’ for Samsung

Agency Heaven teamed up with directors Julien Vallée and Eve Duhamel to craft the spot “Creativity at Work” for the Samsung Galaxy Note 4 S-Pen.

“Creativity at Work” explores all the different capabilities the device’s pen has, and “infinite possibilities” it opens up. A bit reminiscent of some of Apple’s past advertising, the spot presents an ever-evolving picture of all the devices different uses. It’s all very well shot and edited, making for a visually interesting and, yes, creative, 1:45 or so. Oh, and it makes the Samsung Galaxy Note 4 S-Pen look pretty good in the process. For more of an idea on how the project came together, check out the making-of feature below.

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