Guitar for a Cure Plays Against ALS


Peter Gusmano, managing partner-U.S. director of client services at WPP's Group M, lost his mother three years ago to amyotrophic lateral sclerosis, the fatal neuromuscular disorder more commonly referred to as Lou Gehrig's Disease. Mr. Gusmano is donating 100% of the proceeds raised from the sale of his first instrumental guitar CD, "A Flickering Light," to Project ALS. To date he has raised $6,000 for the organization.

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