Apr
29
Google Tries Viral Campaign to Goose Interest in Chrome
Posted in: Uncategorized
NEW YORK (AdAge.com) — Why would Google take on Apple, Microsoft and Mozilla in the web browser war and not try to win it? That question has been asked since Google ambled into the Safari-Explorer-Firefox derby last fall with its own entry called Chrome, but took a remarkably low-key approach to marketing it.
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