Sep
27
Forget TV; Today’s Consumers More Attached to Google, Amazon
Posted in: Uncategorized
NEW YORK (AdAge.com) — The most engaging media outlets — the ones that draw the most involved users — happen to be such things as Google's search engine, AOL's email, Google's YouTube video-sharing service and the Facebook social-networking service. The rankings were compiled by NewMediaMetrics, a company that studies consumers' emotional attachment to media venues and advertisers' products.
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