Oct
21
Five Relationship Questions to Apply to Fix the Client-Agency Dynamic
Posted in: UncategorizedWhen it comes to the client briefing process, we are in a place where, according to the IPA, one partner in the client-agency relationship thinks they’re getting it right 80% of the time and the other partner thinks they’re getting it right … only 10% of the time. In romantic relationships, that sort of imbalance…
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