Hasta La Creative!

An XM Satellite Radio spokesperson has confirmed that the brand is in review at the behest of GM/OnStar, whose AoR (Campbell Ewald) has been working on integrating the XM brand into GM’s model.

Per spokesperson:

“GM/OnStar is conducting an ad agency review to select an agency to help them integrate the XM brand into GM vehicle and dealership marketing &#151 across all GM divisions. This business had been with Campbell-Ewald since 2001, and Campbell-Ewald is participating in the review.

XM Radio is working with GM to evaluate agencies, but this is not a review of XM’s agencies of record, which remain Mullen (for Media) and Lowe New York (for Creative).”

Word from inside CE is XM notified CE that they’d already lost the account, and that as of yesterday a speedy pull out was under way. Learn more about that, and the fallout, after the jump.

More: Campbell-Ewald: What A Hot Mess Looks Like

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