Mar 20

Etihad Airways Names Indie Crossmedia as Its Global Media Agency of Record

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Etihad Airways has selected independent agency Crossmedia as its global agency of record, effective immediately, after a review. Starcom had been global media AOR for the national airline of the United Arab Emirates since July 2015. A spokeswoman for Starcom declined to comment, but one person close to the review said the Publicis Groupe-owned agency…

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