Apr
06
ESPN Leans on New Sports Rights Deals, Diverse Content to Grow Audience
Posted in: UncategorizedAfter a landmark year that saw the company close rights deals with the NHL, MLB, NFL and more, ESPN is looking to expand further by reaching untapped audiences through a more robust content offering. “A big focus of ours also continues to be expanding our audience, and this means increasing our efforts to reach younger,…
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