Feb 23

Diageo Partners With Creatives to Serve a More Sustainable Future in Fashion at NYFW

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Last week, when luxury conglomerate LVMH made the surprising decision to appoint Pharrell Williams as creative director for Louis Vuitton, fashion insiders were shocked. But from a marketer’s perspective, the choice signaled what’s been evident for some time: The future for brands rest in the hands of multi-hyphenate creatives. Spirit brand Diageo further validated that…

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