Nov
26
Dell, eBay, Sephora Offer Virtual Gifts on Facebook
Posted in: Uncategorized
NEW YORK (AdAge.com) — Digital gifts used to mean iPods and GPS devices. Call it a product of a flagging economy, or maybe even eco-conscious guilt, but the term has come to entail something entirely different — not to mention weightless and wholly pixilated. Virtual gifts — tiny icons displayed on user profiles, pioneered by Facebook as the intangible present of choice — are being employed by several major companies this season.
Post a Comment