Sep
14
Darden Launches Media Review for Olive Garden, Red Lobster, LongHorn
Posted in: UncategorizedNEW YORK (AdAge.com) — Darden Restaurants will be putting its Red Lobster, Olive Garden and LongHorn Steakhouse media accounts, which are managed by a number of different shops, into review. A Darden spokesperson said the company is in the "very early stages" of the review; some industry execs said the company has already started reaching out to agencies to gauge their interest.
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