Hasta La Creative!

Advertising Agency: Bartle Bogle Hegarty, New York, USA
Executive Creative Directors: Calle Sjoenell, Pelle Sjoenell
Art Directors: Maja Fernqvist, Joakim Saul
Copywriters: Maja Fernqvist, Joakim Saul
Production Company: 1st Ave Machine, New York
Director: Tim Brown, Aaron Duffy
Head of Broadcast: Lisa Setten
Senior Producer: Melissa Bemis
Business Director: Ben Malbon
Acct. Manager: Rossa Hsieh
Production Company: 1st Avenue Machine, New York
Director: Tim Brown
Co-Director: Aaron Duffy
DP: Zak Mulligan
Exec. Producer: Sam Penfield
Line Producer: Keely Gould
Editorial Company: Lost Planet
Editor: Charlie Johnson
Assistant Editor: Christopher Huth
Exec. Producer: Krystn Wagenberg
Producer: Meagen Carroll
Telecine: Company 3
Telecine Artist: Billy Gabor
Online Facility: Black Hole
Online Editor: Tim Farrell
VFX Company: Black Hole
Producer: Tim Vierling Audio
Facility: Plush Audio
Engineer: Rob Fielack Music:
Music Supervisor: Sara Matarazzo, Anna Lasxurain, Stephanie Diaz-Matos
Title: Plastic Sunshine
Composed by: Steven Stern and Stuart Hart

Here the print.

Advertising Agency: Young&Rubicam, Paris, France
Creative Director: Les 6
Art Director: Julien Vallon
Art Director: Gilles Rivollier
Copywriter: Montassar Chlaika
Director: Laurent King
Production Company: The Shop
Producer: Benjamin Auberdiac
Post-Production: The Shop, Space Patrol
Sound-Production: The Shop, Séchez vos larmes

Advertising Agency: Bartle Bogle Hegarty, New York, USA
Chief Creative Officer: Kevin Roddy
Executive Creative Directors: Calle Sjoenell, Pelle Sjoenell
Art Directors: Maja Fernqvist, Joakim Saul
Copywriters: Maja Fernqvist, Joakim Saul
Head of Broadcast: Lisa Setten
Senior Producer: Melissa Bemis
Business Director: Ben Malbon
Acct. Manager: Rossa Hsieh
Production Company: 1st Avenue Machine
Director: Tim Brown
Co-Director: Aaron Duffy
DP: Zak Mulligan
Exec. Producer: Sam Penfield
Line Producer: Keely Gould
Editorial Company: Lost Planet
Editor: Charlie Johnson
Assistant Editor: Christopher Huth
Exec. Producer: Krystn Wagenberg
Producer: Meagen Carroll
Telecine: Company 3
Telecine Artist: Billy Gabor
Online Facility: Black Hole
Online Editor: Tim Farrell
VFX Company: Black Hole
Producer: Tim Vierling
Audio Facility: Plush
Audio Engineer: Rob Fielack
Music: Extensions
Music Supervisor: Sara Matarazzo, Anna Lasxurain & Stephanie Diaz-Matos
Title: (Do You Intend To Put An End To) A Sweet Beginning Like This
Artist: Fats Waller
Music: Translate
Music Supervisor: Sara Matarazzo, Anna Lasxurain & Stephanie Diaz-Matos
Title: Plastic Sunshine
Composed by: Steven Stern and Stuart Hart

Advertising Agency: Young & Rubicam, Paris, France
Regional Creative Director: Carmine Coppola
Copywriter: Daniel Lobaton
Art Director: Ricardo Turcios
Agency Producer: Barbara Safarova
Production Company: La Luz (Lima)
Producer: Daniel Vega
Director: Gonzalo Otero
Post-Production: Fusión Atómica (Lima), Medialab (Paris)
3d Graphics: Fusión Atómica (Lima)
Sound Production: O’Bahamas

Advertising Agency: Wieden+Kennedy, Portland, USA
Executive Creative Directors: Mark Fitzloff, Susan Hoffman
Creative Directors: Eric Baldwin, Jason Bagley
Copywriter: Jason Kreher
Art Director: Eric Baldwin (CD)
Agency Executive Producer: Ben Grylewicz
Agency Producer: Sarah Shapiro
Production Company: The Directors Bureau, Los Angeles
Director: Mike Mills
Executive Producer: Cayce Chambers Cole
Line Producer: Emily Skinner

Can anything overpower The Lynx Effect? This brand new spot answers the question in true Specsavers style… Directed by multi award-winning director Daniel Kleinman (Rattling Stick) and written by Specsavers creatives Neil Brush and Simon Bougourd.

Creative Agency: Specsavers Creative
Creative Director: Graham Daldry
Creatives: Simon Bougourd, Neil Brush
Agency Producer: Sam Lock
Production Company: Rattling Stick, London
Director: Daniel Kleinman
Producer: Johnnie Frankel
Editor: Steve Gandolfi/Eve Ashwell @ Cut+Run
Post-Production: Framestore
Audio Post-Production: Simon Capes @ Clearcut
Digital Production: Infinite Corridor

With its 200+ pharmacies across Sweden, Apotek Hjärtat (“The Heart Pharmacy”) is the main contender on the newly deregulated Swedish pharmacy market. Apotek Hjärtat’s idea is to stand by people’s side in all phases of life, in both the ups and downs, in both sickness and health, in good times and in bad – making the great adventure of life as enjoyable as possible until an even greater one do us apart.

Advertising Agency: Åkestam Holst, Sweden
Creative Director: Martin Cedergren
Art Director: Jesper Holst
Copywriter: Monica Born
Account Director: Fredrik Widén
Account Executive: Daniel Sundin
Planner: Dan Landin
Production: ACNE
Director: Popcore (Anders Forsman, Linus Johansson)
Executive Producer: Pål Åsberg
Agency Producer: Alexander Blidner
Post Production: Swiss
Music: Detektivbyrån

Advertising Agency: Y&R, Milan, Italy
Executive Creative Director: Vicky Gitto
Art Director: Cristian Comand
Copywriter: Vicky Gitto
Production: BRW USA
Director: Michele Nocchi

From Lance Armstrong on his bike, to a six-year-old in China learning martial arts, movement is the universal language that connects us all. It’s a language of beauty, drama, tragedy and triumph. And the road to athletic greatness is not marked by perfection, but the ability to constantly overcome adversity and failure.

“It’s not how you start, it’s how you finish. It’s not where you’re from, it’s where you’re at. Everybody gets knocked down, how quick are you going to get up?”

Advertising Agency: Wieden+Kennedy, Portland, USA
Executive Creative Director: Mark Fitzloff
Executive Creative Director: Susan Hoffman
Creative Director: Alberto Ponte
Creative Director: Jeff Williams
Copywriter: Jason Bagley
Art Director: Ryan O’Rourke
Agency Executive Producer: Ben Grylewicz
Agency Producer: Cherie Appleby
Agency Producer: Shannon Worley
Director: Brian Beletic
Production Company: Smuggler
Executive Producer: Patrick Milling-Smith
Executive Producer: Brian Carmody
Executive Producer: Lisa Rich
Visual Effects: MassMarket
Music: Ali in the Jungle by THE HOURS.

[See post to watch Flash video]

TV spot for Paso de los Toros, the tonic water of Pepsico, claiming to “cut out the sweetness of St.Valentine’s Day”.

Advertising Agency: BBDO, Buenos Aires, Argentina
Executive Creative Directors: Ramiro Rodriguez Cohen / Rodrigo Grau
Creative Directors: Gabriel Huici / Jorge Ponce Betti
Art director: Gabriel Huici
Copywriter: Jorge Ponce Betti
Account Director: Daniel Albamonte
Account Executive: Cecilia Pacifico
Planning: Florencia Leonetti
Head of Production: Verónica Zeta
Producer: Jimena Oliva
Production company: Landia
Director: Matías Moltrasio
Editor: Tomas Elizondo
Post production company: Reino Buenos Aires
Sound: La Casa Post
Music: Animal Music
Advertisers’ supervisors: Federico Bluthgen, Santiago Murray, Soledad Azarloza