Sir Martin Sorrell: ‘No green shoots for advertising, apart from China’
Posted in: UncategorizedLONDON – Sir Martin Sorrell, chief executive of WPP, said he didn’t see …
LONDON – Sir Martin Sorrell, chief executive of WPP, said he didn’t see …
LONDON – ITV has welcomed the prospect of the Government performing a major policy
U-turn and legalising product placement on TV.
LONDON – John Lewis has overhauled its online fashion site as part of a move to support a new ‘luxury’ concept in womenswear.
LONDON – Another chance to see The Shawshank Redemption, a free Shirley Bassey cd and spa treatments are among the latest giveaways in this weekend’s papers.
LONDON – Academics at a US university are laying the foundations of a new form of digital marketing that involves augmenting Google Earth with dynamic information to create a living city.
LONDON – BBC bosses are considering the part-privatisation of commercial arm BBC Worldwide as part of its own review of its services.
Magnifique travail avec cette vidéo réalisée par des étudiants en design de BYU pour l’ouverture du 5ème festival Typophile. Dirigé par Brent Barson, le film est entièrement conçu en stop-motion, et révèle un formidable jeu autour de la typographie.
LONDON – The biggest manufacturer of Harris tweed has been forced to ‘de-Scottishify’ its marketing campaign in the US over fears of a consumer backlash over the release of the Lockerbie bomber.
LONDON – Cereal manufacturers such as Kellogg’s and Weetabix are making a last-ditch effort to convince the Food Standard Agency to abandon plans for a series of ads warning about the risks of eating too much salt.
LONDON – George Davies, the designer who founded Next, and created Asda’s George and M&S’s Per Una ranges, is set to launch his fourth high street fashion brand.
LONDON – The BBC could part-privatise its commercial arm BBC Worldwide via a stockmarket flotation according to director-general Mark Thompson.
LONDON – Advertising watchdogs have rejected calls by the Liberal Democrats to restrict the use of airbrushing in ads, because it says the public is not worried about it.
Advertising Agency: Shalmor Avnon Amichay / Y&R Interactive, Tel Aviv, Israel
Chief Creative Officer: Gideon Amichay
Executive Creative Director: Tzur Golan
Group Creative Directors: Lior Zaid, Tal Ben Ari
Art Directors: Erez Avshalom, Eyal Carmi
Copywriter: Matan Yedidya
Account Director: Adam Polachek
Account Supervisor: Dana Cogan, Liraz Kolodro
Account Executive: Anat Ruderman, Maya Yagel
A surprising video from Sony with a ping pong playe that speaks Mandarin Advertiser: Sony Agnecy: 180 LA
Un petit spot bien sympa pour le rebranding d’AGF en Allianz. Advertiser: Allianz Agency: DDB France
D’incroyables photographies imaginées par Elena Kalis. En jouant sur l’espace et les couleurs, elle capture de nombreuses photos sub-aquatiques comme par exemple la série baptisée : Alice in WaterLand. Un superbe univers à découvrir dans la suite de l’article.
La série : Alice in WaterLand. Plus d’images dans la gallerie et sur le portfolio.
LONDON – Did the public take heart from the new Flora ad by Bartle Bogle Hegarty?