Matalan launch Fame! push around Reward Card scheme
Posted in: UncategorizedLONDON – Matalan has teamed up with MGM to run a promotion to its loyalty card holders around the film Fame.
LONDON – Matalan has teamed up with MGM to run a promotion to its loyalty card holders around the film Fame.
LONDON – The BBC is rolling out a campaign which aims to encourage the nation to smile.
LONDON – GlaxoSmithKline is rolling out its first energy shot in the UK, Lucozade Alert Plus, with a £13m marketing investment.
LONDON – ITV has terminated discussions with Tony Ball as its search for a chief executive continues to flounder.
LONDON – ITV has terminated discussions with prospective chief executive Tony Ball, a move which will force the broadcaster to continue its five month search for a successor to Michael Grade.
LONDON – The Danes have brought the world many great things beyond lego and bacon. And their latest creation is impressing the games industry, as Revolution’s in-house gaming expert and Kerb managing director Jim McNiven found out.
Une galerie complète dévoilant des bouquets de la marque Happy Roses. Le principe : un processus original de coloration qui permet de transformer spécifiquement chacune des pétales dans des teintes multicolores. Une richesse de couleurs à découvrir dans ces photographies macro.
LONDON – The global mobile app market, including games, is predicted to be worth $16.6bn in 2013, increasing from $4.7bn in 2009, according to new research.
Advertising Agency: BBDO, Santiago de Chile, Chile
Executive Creative Director: Joaquin Bascunan
Creative Directors: Cristian Schinadeerman, Emerson Navarrete
Art Director: Emerson Navarrete
Copywriter: Cristian Schinadeerman
Illustrator: Ricardo Salamanca
Photographer: Lautaro
Head of Art: Fernando Riveros
LONDON – The Marketing Communications Consultants Association (MCCA) has hired former Agency Insight and AAR consultant Julie Constable as head of the trade body’s agency-client intermediary service.
LONDON – If, or more likely when, Twitter introduces ads to its service, users of the social networks will not hold back from engaging with them, according to research.
LONDON – Social networking site Facebook has become a major source of internet traffic for financial services company Capital One during the past 12 months.
LONDON – Cot death charity, The Foundation for the Study of Infant Deaths (FSID), has launched a social networking site for teenage parents.
LONDON – Three quarters of consumers who have bought new energy deals direct from door-to-door sellers were unhappy with the deal they received, a new survey said.
LONDON – Ink Publishing, the in-flight customer magazine specialist, has won the brief to publish the customer magazine for KLM Royal Dutch Airlines.
LONDON – David Elstein, the former Five chief executive, has called for a radical overhaul of Channel 4, in a wide-ranging speech that also proposed funding the BBC by voluntary subscription.
NEW YORK (AdAge.com) — Finding new pets for your penguins? In his lively Mixx Conference session at Advertising Week, Wired editor and best-selling author Chris Anderson used humor and a child's game to again warn print publishers that they need to embrace the jarring concept of a "freemium" online business model.
LONDON – Consumers are still struggling to get to grips with online grocery shopping with two in three saying they would rather shop in-store, according to a report.
LONDON – Set-top boxes for Project Canvas, the proposed catch-up digital TV initiative being developed by the BBC, ITV, Five and BT, are scheduled to be available in shops by December of next year.