LONDON – Vodafone is pushing its new social networking service Vodafone 360 in a campaign to get people to gather as many friends in one place as possible and win a £36,000-prize in the process.
LONDON – Barclays is expected to renew its three-year £85m sponsorship deal with the Premier League.
What is the real impact of Royal Mail strikes on agency direct mail activity? Marketing Direct takes the temperature in direct agency land.
What is the real impact of Royal Mail strikes on agency direct mail activity? Marketing Direct takes the temperature in direct agency land, though some refused to comment.
LONDON – The COI is setting up a roster of agencies that specialise in recruitment marketing to reflect changes in public sector advertising practices.
Polls amongst consumers reveal a population divided in its opinion about the ongoing Royal Mail strike.
LONDON – Liverpool Football Club has launched a new female fragrance, L4 Women.
LONDON – Campaign is beating the postal strike by bringing this week’s edition to CampaignLive users in e-mag format.
LONDON – Retailer HMV has teamed up with Seatwave, the online fan-to-fan ticket exchange brand, to launch an in-store music ticket box office.
CRITIQUE – The average Lexus driver exudes a quiet confidence. They have cash, but don’t flaunt it. This presents its direct marketing with an interesting challenge, as Simon Kershaw discovers.
Une incroyable séléction de photographies prises au coeur de la vague. Cette série intitulée “Inside The Tube” est un travail du photographe Clark Little basé à Hawaï et travaillant uniquement avec du matériel aquatique. Plus d’images dans la suite.
Plus loin : Making Waves by Vincent Laforet
(TrendHunter.com) Every year, MAC gets their artists from around the world to submit their fantasy Halloween makeup looks that can be recreated using MAC cosmetics. Just as with past years, many inventive, off-the-wall…
(TrendHunter.com) Natasha Poly may be ‘d’Ete et de Poesie’ in Muse Magazine, but what does that mean, you ask? Well, for all you non-French speakers out there, it means “from summer and poetry.” Can you deny that these…
LONDON – Sky Media outperformed the TV ad sector in Q3 as its parent BSkyB, the pay-TV group, continued to defy the downturn by signing up 94,000 new satellite TV subscribers.
LONDON – Google-owned video sharing site YouTube is looking to follow in the footsteps of Twitter by launching a real-time search function.
LONDON – Absolute Radio is to start releasing online streaming figures for the first time, based on the actual numbers of people tuning into its stations via online platforms.
LONDON – Havas, owner of media agencies MPG and All Response Media, suffered a 13.7% decline in UK revenue in Q3 to €41m.
LONDON – Danone has re-appointed Mediaedge:cia (MEC) to its estimated £35m media planning and buying account in the UK.
LONDON – BSkyB says it added 94,000 more customers to its subscriber base in the three months to the end of September, fuelled by demand for high definition services.
LONDON – The BBC is looking to launch an international paid-for version of the iPlayer, reports suggest.
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