Top 10 Goviral for viral videos in November

Top 10 viral video campaign with Goviral Network – October 2009 Find the previous top 10 viral here. 1. Cullman Liquidation – Mobile Homes Successful ‘Intertainment’ duo Rhett McLaughlin and Link Neal have founded a website called ilovelocalcommercials.com on which users can nominate their […]

Anime Face Walls – Chocovenyl Children’s Wall Decals by Leading International Artists (GALLERY)

(TrendHunter.com) Chocovenyl Children’s Wall Decals are different from other wall decal companies because they specialize in design for children. The re-usable self adhesive fabric paper stickers are designed by leading…

Lewis to head digital for Telegraph group

LONDON – Telegraph Media Group has named William Lewis, editor-in-chief, as managing director of digital and appointed a new editor of The Daily Telegraph to take over the role from Lewis.

The sexy Ukrainian students protesting against spanking

In this video a group of sexy Ukrainian students are protesting in underwear against sexual harassment like spanking! Advertiser: FEMEN Another video with Ukrainian sexy women dressed up like prostitutes protesting against sex tourism in Ukraine!

Premier Inn seeks shop for CRM task

LONDON – Premier Inn, the Whitbread-owned budget hotel chain, has called a review of its customer relationship marketing account.

Tony Gallagher replaces Will Lewis as Telegraph editor

LONDON – Telegraph Media Group has appointed The Daily Telegraph editor Will Lewis to the new role of managing director, digital.

C4 appoints Discovery’s Underwood to digital strategy role

LONDON – Channel 4 has hired Discovery Channel vice-president of strategy and digital media Keith Underwood with a brief to develop its commercial digital offering.

Hardened Male Portraits – Jeroen Hofman Captures What it Means to Be a Fishermen and Coal Miner (GALLERY)

(TrendHunter.com) If you ever wanted to get an in depth look at what it is to be a fisherman or coal miner, simply take a look at Jeroen Hofman’s portfolio. Although you won’t see the process of fishing and mining, you’ll…

Tony Kaye to Tweet for CampaignLive

LONDON – Controversial filmmaker and ad director Tony Kaye will Tweet exclusively for CampaignLive tomorrow as he tours the locations that have shaped his creativity – and speaks in public for the first time in 10 years.

Absolute Radio to debut iTunes tagging software

LONDON – Absolute Radio will be the first European station to launch the iTunes tagging software that will enable iPod Nano users to directly purchase songs they hear on the radio through the iTunes store.

Fishburn Hedges make two appointments for digital agency

LONDON – PR firm Fishburn Hedges has hired LBi director Julian Blom and Galileo creative director Steve Mulholland to join the team of its digital creative agency Brew.

Future announces pre-tax profit drop of 61%

LONDON – Future, the specialist publisher, has reported a year-on-year slump in pre-tax profit of 61%, led by a double-digit drop in a “very difficult year” for its US operation.

Miron to quit as director of women’s media at Bauer

LONDON – Suzanne Miron, director of women’s media at Bauer Media, is to leave the company in February to set up her own media consultancy.

Weight Watchers revamps ready meals

LONDON – Weight Watchers is revamping the look of its ready meals to help it compete against own-brand products.

Borders UK on the verge of going into administration

LONDON – Borders UK has said it intends to appoint BDO as its administrators, following a failure to raise funds for the struggling books retailer.

Mars’ luxury pet-boarding chain mypetstop appoints Gratterpalm to ad account

LONDON – mypetstop, the Mars-owned network of pet boarding and care centres, has appointed Leeds-based Gratterpalm as its new advertising agency following a four-way pitch.

IPC launches online photography magazine tailored to individual retailers

LONDON – IPC has launched a free, quarterly online magazine on digital photography aimed at beginner to intermediate-level photographers.

DU Kulturmagazin: Sol Lewitt, Alberto Giacometti, Jeff Koons

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“Every page an eye-catcher. / DU. Arts and Culture Magazine. In the true sense of the claim, a real eye-tracking device recorded how a reader looked at a page of a “DU” issue. The original lines generated during that recording were printed as an ad.”

Advertising Agency: Euro RSCG, Zürich, Switzerland
Executive Creative Director: Frank Bodin
Creative Director: Axel Eckstein
Copywriter: Ivan Madeo
Art Director: Christina Wellnhofer
Graphic Designer: Sarah Kahn
Published: October 2009

Case study: How Go Go Hamsters became a hit Christmas toy

LONDON – Character Options – the company behind the Go Go Pets – got what every toy marketer wants for Christmas – namely this year’s must-have Christmas gift. Here is how they did it.

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