(TrendHunter.com) This photographic series by Susan A Barnett has one of the most creative and simple concepts ever seen.
Entitled ‘Not in Your Face,’ the series involves people’s t-shirts in relation to their identities.…
Através da Pearl Media, a Perrier colocou paineis interativos nas cidades de Nova York e Los Angeles, que simulam o derretimento das pessoas. O objetivo é lembrá-los da campanha que alertava para o problema do aquecimento global.
(TrendHunter.com) Meet the world’s biggest marker, the Nugget Staunch White. If I didn’t see the accompanying photos that went along with this record-breaking label, then I wouldn’t have known what this marker could have…
Advertising Agency: Ogilvy & Mather, Mumbai, India
Creative Directors: Anup Chitnis, Abhijit Karandikar
Art Director: Parag Patil
Copywriter: Nitin Pradhan
Illustrators: Santoshi Ganguly, Ashis kumar Mukherjee
Photographer: Avadhut Hembade
Published: March 2010
“Would you sit in this bus?”
Advertising Agency: Point Of View, Tehran, Iran
Creative Director: Aboozar Babareza
Art Director:Arezoo Maddah
Illustrator: Hamid Mashayekhi
Photographer: Alireza Tanoomand
Published: June 2010
Une percutante campagne d’affichage pour les installations d’enceintes et de home-cinema de la marque Samsung, décliné en 3 visuels par l’agence Cheil Brazil. Un traitement de l’image confié au studio MasterMind, mettant en avant le bénéfice produit.
div class=”imageleft”a href=”http://www.adrants.com/images/avera_health_smoking_billboard.jpg”img alt=”avera_health_smoking_billboard.jpg” src=”http://www.adrants.com/images/avera_health_smoking_billboard-thumb.jpg” width=”150″ height=”110″ //a/div
A billboard in Sioux Falls for Avera Health’s WhyImAlive.com which touted the importance of having a family emergency medical plan showed a woman sitting on a gurney in front of a smoking car after an accident.
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It's no secret that agencies have a history of over-wrought and over-designed websites. But some of the biggest agency websites are built on flash and thus entirely inaccessible from iPhones and iPads.
(TrendHunter.com) ‘Logistic City’ from JDS Architects is one of the most interesting skyscraper concepts that I have seen in some time. This building would stand over 3,600 feet tall and be home to lush gardens and vegetation.…
Thomson Reuters is set to launch its largest marketing campaign in its 159-year-old history to promote the launch of its new financial desktop, Thomson Reuters Eikon.
Dell is renewing its pan-European sponsorship of the 2010 MTV Europe Music Awards (EMAs) for the third consecutive year.
div class=”imageleft”a href=”http://www.adrants.com/images/resident_evil_zombie_arms_stunt_bungalow.jpg”img alt=”resident_evil_zombie_arms_stunt_bungalow.jpg” src=”http://www.adrants.com/images/resident_evil_zombie_arms_stunt_bungalow-thumb.jpg” width=”150″ height=”84″ //a/div
We’ll watch Milla Jovovich in anything which is really the only reason we even care about this Resident Evil Afterlife promotion in Madrid.
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Doritos não está mais sozinha no maior projeto de crowdsourcing do mercado publicitário. O novo “player” do famoso Crash the Super Bowl, é ninguém menos que a Pepsi.
A marca de refrigerantes surpreendeu a mídia especializada dos Estados Unidos ao anunciar sua parceria com a marca de snacks da Frito-Lay.
O patrocínio do projeto Crash the Super Bowl, esse ano, realizado em conjunto entre Doritos e Pepsi Max, vai contemplar prêmios em dinheiro não só para o primeiro colocado.
No mais, o que me interessou foi ver mais uma grande marca, famosa por suas estratégias de marketing e comunicação, apostar no talento criativo dos consumidores. Só resta saber se a parceria vai dar continuidade ao sucesso do projeto, como sempre aconteceu.
Rupert Murdoch’s The Sunday Times is to lift its cover price by 20p to £2.20 this weekend (September 19), making it the most expensive national Sunday newspaper in the country.
Sports brands dominate our list this week, with three of the seven spots going to, basically, balls in flight. The NFL and European soccer (football) loomed large, while the U.S. Open became a global Twitter obsession as well with a lot of help from Spanish tennis superstar Rafael Nadal.
div class=”imageleft”a href=”http://www.adrants.com/images/peta_water_vegan.jpg”img alt=”peta_water_vegan.jpg” src=”http://www.adrants.com/images/peta_water_vegan-thumb.jpg” width=”150″ height=”84″ //a/div
As the very cute PETA Spokesperson Lauren Stroyeck told the Tulsa news media how much water is wasted to process meat, two PETA employees, Virginia Fort and Lauren Quillo, showered nude in downtown Tulsa.
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div class=”imageleft”a href=”http://www.adrants.com/images/YG8_congratulations.jpg”img alt=”YG8_congratulations.jpg” src=”http://www.adrants.com/images/YG8_congratulations-thumb.jpg” width=”150″ height=”259″ //a/div
On October 8 from 7-10PM at the ADC Gallery in New York, the organization will honor the selected younglings.
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How do you reach teenagers who actively care about socially conscious brands? The Cause Marketing Forum will look at the best ways to connect with this audience in "Cause Marketing and Teens," the next teleconference in its Cause Marketing Masters Series, on Sept. 22.
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