(TrendHunter.com) The Goodhood Spring/Summer 2010 lookbook shot by Viktor Vauthier sets a simple yet stylish tone for the line whose clothing exudes those same qualities.
Viktor Vauthier captures the two models in photos…
Advertising Agency: DDB Integrated, Saudi Arabia
Art Director: Imtiyaz Khan
Illustrator: Vijay Nethala
Photographer: Vijay Nethala
Via [AdsOfTheWorld]
Un projet de film expérimental baptisé “Weather Tests” par l’artiste Savas Ozay, qui résume et symbolise les étapes importantes de chaque saison au cours d’une année. Une belle direction artistique et animation à découvrir en vidéo dans la suite de l’article.
For years, many of the world's smartest people, from psychologists to behavioral economist to marketers, have been studying what motivates people to perform specific actions. In marketing terms, the most important of these is the purchase impulse. Today, the research on buying behavior is beginning to be reframed in terms of gaming mechanics.
Advertising Agency: Spa-Hakuhodo, Bangkok, Thailand
Executive Creative Director: Suvit Jaturiyasajagul/Wichit Jiamsirikarn
Copywriter: Wichit Jiamsirikarn/Suvit Jaturiyasajagul
Advertiser’s Supervisor: Dr. Teeradej Snongtaweeporn
Art Director: Suvit Jaturiyasajagul/Wichit Jiamsirikarn/Phakphoom Nopvaranon
Illustrator: Visionary
Typographer: Suvit Jaturiyasajagul
These were smart, talented and creative people, even the ones who were bad bosses. As an industry, we have got to bring our training programs back. It is simply bad business to promote the wrong person to a leadership role.
NEW YORK (AdAge.com) — In a surprising move, David Carey has left Conde Nast, where he oversaw a group of titles including Wired and Golf Digest, to become the president of Hearst Magazines. He replaces Cathleen Black, who has been named chairman after serving as Hearst's president for 15 years, according to a statement released today.
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To urge students to…ahem…go the extra mile, The School of Visual Arts had New York-based agency KNARF design customized door installations.
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How many ways can you market a banana?
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While consumers may enjoy the dizzying array of news options, how are they to tell credible journalists from crack pots?
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In what could be interpreted as a not too insignificant oxymoron, Dove, in a Craigslist ad, is seeking women with “flawless skin, no tattoos or scars” for an upcoming photoshoot July 18 in New York.
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div class=”imageleft”a href=”http://www.adrants.com/images/richard-gorodecky-amsterdamworldwide.jpeg”img alt=”richard-gorodecky-amsterdamworldwide.jpeg” src=”http://www.adrants.com/images/richard-gorodecky-amsterdamworldwide-thumb.jpeg” width=”150″ height=”112″ //a/div
Last week, before all the Cannes fun and games were over, I scored an interview with ECD Richard Gorodecky of Amsterdam Worldwide.
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The Social Media Bible
Reading this book will help you to understand the social media stakes or improve your knowledge about social media strategies.
You can buy this cheap book about social media here.
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Well good morning! Nothing like some thong-clad ass to wake you up on a Monday morning.
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A peak of 19.5 million people watched the BBC coverage of England’s 4-1 defeat by Germany in the 2010 Fifa World Cup yesterday, according to unofficial overnight figures.
Innocent drinks is launching a social media campaign to back its sponsorship of comedian Alex Horne’s attempt to become the world’s oldest man.
Google is working on a new social networking venture called “Google Me”, according to reports.
Se você mora em qualquer grande cidade, já deve estar acostumado com ruas e avenidas congestionadas na hora do rush. Já se for em São Paulo é em qualquer hora do dia mesmo.
Em Los Angeles as pessoas também enfrentam trânsito, mas o artista Joel Kyack resolveu entreter os motoristas – geralmente putos da vida – e ajudar a passar o tempo mais rápido.
Kyack criou um show de marionetes na traseira de sua pickpup branca. “Superclogger” é o nome do projeto, comissionado pela galeria LAXART, e que apresenta esquetes de 4 a 7 minutos em que os personagens discutem vicissitudes da amizade, fama, amor, etc.
As apresentações acontecem diariamente em diversas ruas de Los Angeles, e Joel Kyack monitora – através do Google Maps – quais são as vias mais congestionadas no momento.
Projeto genial, é claro, mas observando as fotos eu me pergunto como é que a Mazda não patrocina essa ideia.
Post originalmente publicado no Brainstorm #9
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The good old model — in which manufacturers build brands and retailers simply provide a channel of distribution so that consumers can find the brands they seek — is dead. What's needed is a new model, in which manufacturers and retailers together take responsibility for building precise brand images to help consumers chose.
Broadcasting regulator Ofcom has published proposals which could allow product placement and paid-for references on TV and commercial radio from the beginning of 2011.
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