Soleterre.org: Old war

“Let’s make war an old thing.”

Advertising Agency: H-57 Creative Station, Milan, Italy
Creative Directors: Matteo Civaschi, Gianmarco Milesi
Art Director: Matteo Civaschi
Copywriter: Gianmarco Milesi
Illustrator / Photographer: Dock 75
Published: May 2010


The obvious choice!

Advertising Agency: Impact BBDO, Lebanon
Executive Creative Director: Walid Kanaan
Creative Director: Nancy Timani
Associate Art Director: Florence Basseux
Art Director: Nancy Timani
Copywriter: Florence Basseux
Artwork: Ruben Furio, Elie Moussally
Via [AdsOfTheWorld]

Creepy Tree Hotels – The Crazy House by Hang Nga Seems Inspired by Famed Antoni Gaudi (GALLERY)

(TrendHunter.com) I was tempted to say that I’ve never seen anything like Hang Nga’s Crazy House, until I remembered my trip to Barcelona, Spain. A city riddled with dark, fairy tale-like structures designed by famed architect…

Off-Guard Fashion Photos – Alvaro Beamud Cortes Captures the Essence of Femininity (GALLERY)

(TrendHunter.com) I’ve idolized photographers before, wishing that I could capture what they have, but until I stumbled upon Alvaro Beamud Cortes’ portfolio, I was fooling myself into thinking I would want to emulate anyone…

Gender Divide Garb – Kristoffer Guldager Kongshaug’s ‘The Androgynous Human’ Line (GALLERY)

(TrendHunter.com) Kristoffer Guldager Kongshaug’s B.A. collection for the Kolding School of Design is dubbed ‘The Androgynous Human’ and explores a neverending theme in fashion today: the gender divide.

Not surprisingly,…

Mini Mobile Living Campers – The Lehman B Supertramp Explores a New Kind of Street Life (GALLERY)

(TrendHunter.com) The Lehman B Supertramp is a bike-as-camper design for mobile living. The concept looks like a box on a bike, with a canvas cloth tent and sturdy frame, and comes equipped with a wood-burning fire and…

Stationery iPad Stands – This DIY iPad Stand Only Requires Pencils, Elastics and Time (GALLERY)

(TrendHunter.com) As per usual, amidst the expensive accessories released for the latest Apple products, there also comes quick home projects such as this DIY iPad Stand that is just as good for a fraction of the cost.…

Shaun White Skateboarding Transformation video game viral video

Amazing viral video starring the skateboarder Shaun White in a transforming street landscape…

Advertiser: Ubisoft

Depois de muito considerar, John Mayer vai tocar em Cleveland… mas também em Miami

Nós que vivemos em um país e gostamos de um esporte em que os jogadores mudam de time como se trocassem suas cuecas, podemos nos espantar com a fúria dos torcedores e dirigentes do Cleveland Cavaliers quando LeBron James anunciou, através de uma entrevista na ESPN, que vai jogar a próxima temporada pelo Miami Heat.

Eu pouco entendo de NBA – só acompanhava e gostava na adolescência, quando Michael Jordan jogava e eu comprava bugigangas falsificadas do Chicago Bulls – mas pelo visto a lealdade esportiva é algo tão essencial por lá que virou questão de segurança pública.

Quem resolveu tirar uma onda disso tudo foi John Mayer, que para divulgar os seus próximos shows gravou um vídeo no estilo LeBron James. E nisso ele diz que depois de pensar muito e fazer diversas considerações, decidiu que vai tocar em Cleveland, mas também… em Miami. É um bom exemplo de anúncio de oportunidade, caseiro, mas ainda bem oportuno.

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Surreal Tropical Paintings – Abbey McCulloch’s ‘Cabin Fever’ is Inspired by Retro Flight Attendants (GALLERY)

(TrendHunter.com) I’m absolutely in love with Abbey McCulloch’s work. Creating paintings unlike any I’ve seen before, she captivated me before I even began browsing through her latest collection, ‘Cabin Fever.’

Inspired…

O game vintage de “The Expendables” no Facebook

Expendables Facebook Game

“Os Mercenários” (The Expendables) só estreia no dia 13 de agosto, mas ele já é famoso por dois aspectos: primeiro por unir astros casca-grossa de ação em único filme como Sylvester Stallone (que também escreveu, produziu e dirigiu), Dolph Lundgren, Jet Li, Jason Statham, Mickey Rourke, Arnold Schwarzenegger e Bruce Willis.

E depois, pelo menos para nós, por ter sido filmado em grande parte no Brasil. Tem até a participação da atriz brasileira Gisele Itié. Resumindo: toda a bobagem do cinema de ação dos anos 1980 reunida em um só lugar e com ares épicos.

Em uma ação para promover o filme, a Lionsgate criou um game vintage 8-bit no Facebook. Além de ser nostalgicamente divertido, ele conta com duas características que merecem destaque: para jogar, é preciso “Curtir” o canal oficial do filme, o que garante de cara sua viralização, e também porque o estúdio irá dar prêmios para os 10 primeiros colocados no ranking do jogo.

Expendables Facebook Game

Brainstorm #9Post originalmente publicado no Brainstorm #9
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Lounging Schoolgirl Fashions – The Freja Beha Erichsen Vogue UK August 2010 Spread is Colorful (GALLERY)

(TrendHunter.com) Fashion spreads can sometimes be boring and feature lackluster photography, but thank God for the Freja Beha Erichsen Vogue UK August 2010 spread, which spices up the flavor. This editorial not only proves…

Old Hollywood Runways – The Armani Prive Fall 2010 Haute Couture Collection is All Glitz and Glam (GALLERY)

(TrendHunter.com) The Armani Prive Fall 2010 haute couture collection was most definitely crafted for the modern day woman. Each design is chic and suave, giving off an air of sophistication. It also has this old-school…

Videocon Air Conditioners: Shelves

“Aire conditioners with Turbo Cooling.”

Advertising Agency: McCann Erickson, Delhi, India
Creative Chief: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Art Directors: Vineet Mahajan, Natwar Singh, Denzil Machack
Copywriters: Natwar Singh, Ashish Chakravarty
Illustrators: Gurudev Singh, Kuldeep Soni


Sultry Athletic Spreads – This Sports-Themed Editorial by Photographer Akila Berjaoui is Motivating (GALLERY)

(TrendHunter.com) I’ve never been one for sports, physical activity or even a brisk stroll to the corner store, but this spread by photographer Akila Berjaoui has finally convinced me that invigorating physical activity…

LeBron Wins Thursday, but Can’t Beat Prior TV Events


NEW YORK (AdAge.com) — LeBron James may have trashed a stellar reputation in less than a week, but his "Decision" special still couldn't draw audiences on par with prior TV events.

Cheeky Tasseled Underwear – The Antipodium Holiday 2010 Collection is Fun and Flirty (GALLERY)

(TrendHunter.com) I’m inspired by the Antipodium Holiday 2010 collection to flirt up my wardrobe with fun pieces. And I certainly do not want to wait until winter comes around for that to happen. Although, I’m not sure…

Urban Femme Fashions – The Cut25 Fall 2010 Collection is for the Strong, Badass Woman (GALLERY)

(TrendHunter.com) There is something uber sophisticated and ultimately badass about the Cut25 Fall 2010 collection. I feel as though it’s a line fit only for strong, independent women. Women who, at first and even second…

Shocking Eco-Activism – ‘Crude Awakening’ by Jane Fulton Alt Photographs the Oil Spill (GALLERY)

(TrendHunter.com) ‘Crude Awakening’ by Jane Fulton Alt captures the effects of the oil spill. Her subjects are covered in a substance that looks like oil as they stand by the beach.

A true earth lover, Jane Fulton Alt…

In Australia, Most Complaints About Ads Come from ‘Idiots’

It seems the Advertising Standards Bureau in Australia is being overwhelmed with complaints. And — this could only be shocking to a government agency — the majority of those complaints seem to come from oversensitive, crazy people with too much time on their hands.