Lean Mean Fighting Machine is in danger of losing the digital advertising accounts for Dr Pepper and Coke Zero after a Facebook status hi-jack promotion went wrong.
Heineken is preparing its biggest online push to date to promote its sponsorship of the UEFA Champions League.
Michael Paling, the chief executive of Omnicom-owned health communications agency TBWA\Paling Walters, has stepped down after 30 years.
Ford is preparing an integrated ad campaign that will flag up the value of its vehicles, rather than focusing on price-led promotions.
Ikea UK and Ireland is set to overhaul its consumer-loyalty scheme, as part of a rethink of its below-the-line marketing strategy.
Sir Stelios Haji-Ioannou, chairman of easyGroup, plans to roll out a suite of “spoiler” travel products to take on easyJet, as his court case against the airline he founded reaches its climax.
Coca-Cola is reviewing its approach to digital marketing after a Facebook campaign for Dr Pepper went awry.
Kronenbourg 1664 is readying a multimillion-pound marketing assault to assert its premium positioning in the UK.
Une vidéo présentant la construction du mur d’iPod à l’agence Welikesmall. Une réalisation à partir de 20 iPods Touch incluant la programmation et le développement d’une interface utilisateur. Elle présente les photos des bibliothèques des utilisateurs de l’agence.
Excellent idea to create an in-store experience of a product with this 2 fridges…
Advertiser: Primo
Agency: Colenso BBDO
“Nirlep. Non-stick pans.”
Advertising Agency: McCann Erickson, Mumbai, India
Art Directors: Denzil Machado, Siddhi Yadav, Vallabh Yeolekar
Copywriters: Denzil Machado, Manish Patel, Neh Rathi
Post Production: Marcelo de Souza Muniz Junior, Peter Jaworowski
I am more and more tired of flashmobs. This one for Malibu is totally useless and pedestrians seem to be as bored as you will be after clicking play…
Advertiser: Malibu
Advertising Agency: Van Walbeek Etcetera, Amsterdam, The Netherlands
Art Director: Wouter Voges
Copywriter: Maarten Remmers
Photographer:Rene Nuijens
Post Production: Johan Bakker
(TrendHunter.com) Clothing can often be extremely personal and tell a deeper story than simply being bought at the mall one summer. However, we all grow out of our garments and when the time comes to discard of something…
“Wrong batteries ruins a great photo.”
Advertising Agency: DDB, Bogota, Colombia
Art Director: Juan Gabriel
Copywriter: Lopez Ricardo
Photographer: Uribe Fernando Decillis
Graphic Designer: Juan Gabriel Lopez
(TrendHunter.com) It’s absolutely inspiring to come across a talented photographer who’s not even of legal drinking age. Photographer Shelbie Dimond may only be 18 years old, but he’s an absolute genius when it comes to…
“Kohindoor Foods. Authentic Indian spices. Red chilli powder.”
Advertising Agency: Crayons, New Delhi, India
Art Director: Ashish Rehi
Copywriter: Ashish Rehi
Photographer: Ashish Rehi
Advertising Agency: Bcube, Milan, Italy
Executive Creative Director: Francesco Bozza
Creative Director: Alessandro Sabini
Copywriter: Martino Lapini
Art Director: Andrea Marzagalli
Photographer: Stefano Gilera
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| THE ORIGINAL? Babysec Nappies – 2005 Source : Cannes Archive Online, Agency : Craverolanis (Argentina) |
LESS ORIGINAL : Pampers Nappies – 2008 Source : Cannes Archive Online, Agency : Saatchi Frankfurt (Ger) |
LESS ORIGINAL : Bellerose Denims for kids – 2010 Source : Adsoftheworld Agency : Happiness Brussels (Belgium) |
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