Even When It’s Forced Upon You, Change Is What You Make of It


We loved this client and gave it the attention you'd expect. Then, on an otherwise beautiful day here in San Francisco, our beloved client used the word that strikes sphincter-contracting fear into the hearts of all agency folk: "consolidation"

Jury membership offered as crowdsourcing prize

NEW YORK – The International Andy Awards has taken crowdsourcing to another level by offering a place on its jury as a prize to whoever submits the best idea for a campaign promoting its 2011 season.

Beeny’s return nets 2.2 million for Channel 4

The new series of ‘Help! My House Is Falling Down’, featuring Channel 4 property guru Sarah Beeny, attracted 2.2 million viewers last night, according to unofficial overnight figures.

Hey, Guess What? Advertising is Dead! Who Knew?

div class=”imageleft”a href=”http://www.adrants.com/images/the_grand_funeral.jpg”img alt=”the_grand_funeral.jpg” src=”http://www.adrants.com/images/the_grand_funeral-thumb.jpg” width=”150″ height=”100″ //a/div

And social media is the answer according to one agency.
pa href=”http://feedads.g.doubleclick.net/~a/Jbbfs6K7pWaWnWKnli3vKBCJc0g/0/da”img src=”http://feedads.g.doubleclick.net/~a/Jbbfs6K7pWaWnWKnli3vKBCJc0g/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/Jbbfs6K7pWaWnWKnli3vKBCJc0g/1/da”img src=”http://feedads.g.doubleclick.net/~a/Jbbfs6K7pWaWnWKnli3vKBCJc0g/1/di” border=”0″ ismap=”true”/img/a/p

The Spider for Mentos rainbow viral video campaign

This guy wants to protect her girlfriend from this little spider but…

Advertiser: Mentos Rainbow

Cruise and Diaz help Drench deliver 835,159 impacts

The opening of ‘Knight & Day’ starring Tom Cruise and Cameron Diaz helped a new campaign for Britvic Drinks’ Drench deliver 835,159 impacts last weekend, according to estimated figures from Digital Cinema Media.

Pictionary

Click to enlarge creative ad / design

Click to enlarge creative ad / design

Click to enlarge creative ad / design


Agency: Ogilvy & Mather
Art Director: Juan Jose Posada


Sheffield Arena to become Motorpoint Arena

Car supermarket brand Motorpoint has bought the naming rights to the Sheffield Arena, rebranding the venue for the next five years as the Motorpoint Arena.

TMZ: Memo Shows JetBlue Doesn’t See Slater Episode as Laughing Matter

TMZ has posted what it claims is a memo from JetBlue VP-Inflight Experience Vicky Stennes to employees in the wake of The Great Steven Slater Escapade of 2010.

Splintered Cellphones – The Sony Ericsson FH Mobile Phone Splits in Two for Double the Fun (GALLERY)

(TrendHunter.com) The Sony Ericsson FH Mobile Phone is probably the only phone that would work better when broken into two pieces. This concept phone was designed by Du Jun as the ultimate multimedia phone.

The FH Mobile…

Xing’s move into e-recruitment boosts profit

Xing, the professional social network, has made a record operating profit for the second quarter of the year of €3.7m (£3.1m), as its strategy of investing in new revenue streams paid off.

Andrew Lloyd Webber songs come to the Xbox

Microsoft has signed an agreement with Andrew Lloyd Webber’s music entertainment company The Really Useful Group to create an add-on for the Xbox 360’s singalong video game, Lips.

Creepy Heroine Photography – Matt Hoyle’s ‘Fairy Tales’ Takes a Realistic Approach to Classic Storie (GALLERY)

(TrendHunter.com) Snow White’s seven dwarfs look a lot less cute in Matt Hoyle’s ‘Fairy Tales.’ Matt Hoyle mixes computer graphics and photography to paint a realistic portrait of some of literature and film’s most famous…

Kristopher Grunert

Vivant à Vancouver, le photographe Kristopher Grunert s’est décidé à constituer “Architectonic” afin de pouvoir réunir des clichés de structures architecturales qu’il immortalise. Une vraie maîtrise des lumières et des angles de vue. De nombreux exemples dans la suite.



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Previously on Fubiz

Lead Spotify designer heads to Facebook

Rasmus Andersson is leaving his position as lead creative for digital music service Spotify.com to join the Facebook team.

HSBC plans longer opening hours but unions object

HSBC is the latest bank to unveil plans to offer UK customers longer opening hours, following in the footsteps of NatWest and newcomer Metro Bank.

Wikipedia’s Wales’ commercial venture targets European brands

Wikia, the commercial venture backed by the founder of online encyclopaedia Wikipedia Jimmy Wales, is opening a London-based sales house to service European brands and advertising agencies.

Mercedes 3D content to run on Sky

Sky’s 3D channel is to screen on Sunday a short 3D film featuring Mercedes’ supercar, the SLS, driven by ex-Formula 1 driver David Coulthard.

CNBC hires EMEA digital director

Business news channel CNBC has appointed Torsten de Riese as digital director for the EMEA region.

Paper Round (11 August) – Which clients are advertising in the national press?

McDonald’s is advertising in The Sun today but is outshone by bakery chain Greggs, which has received a four-page write-up in The Guardian’s G2 section praising its social conscience.