Just-Eat cooks up Europe expansion on back of £10.5m funding
Posted in: UncategorizedLONDON – Just-Eat, the European site for ordering meals online, has raised £10.5m in its first institutional round of financing.
LONDON – Just-Eat, the European site for ordering meals online, has raised £10.5m in its first institutional round of financing.
LONDON – TweetFeel, a new Twitter application which allows marketers to instantly gather the overall sentiment of their brands, has gone live as use of the microblogging website continues to surge after slowing slightly last month.
NEW YORK (AdAge.com) — In its launch of the summer's annual Restaurant Week, New York City & Co., the marketing arm of New York, has given a special nod to both social networking and the recession. Twitter users, for the first time, were able to get first dibs on information about which restaurants would be included in the program that offers dinners at luxe eateries for near-diner prices. Meanwhile, the program was expanded to the make the "week" 20 days long to amplify its impact on recession hammered restaurateurs.
LONDON – Mather has created a fundraising direct mail campaign for Dog’s Trust in the lurid style of popular women’s weekly magazines, featuring cover lines such as ‘Shot in the head — but Arnold lived to wag his tail’.
LONDON – Rolls-Royce Motor Cars has appointed Jolyon Nash to the position of director of sales and marketing.
LONDON – Independent digital agency Blue Barracuda has hired former Mindshare managing partner Andrew Mason as its media director.
BOSTON – Consumer spending on paid-for online video content could reach $3.8bn (£2.3bn) in 2009, exceeding revenues generated by free ad-supported video websites this year, according to research.
LONDON – Euro RSCG has won the $110 million Heineken US business after a pitch against Wieden & Kennedy, StrawberryFrog and TBWA\Chiat\Day.
LONDON – Trinity Mirror’s sales house Amra has been appointed to handle the national advertising for the free parents’ magazine Primary Times.
LONDON – Ogilvy Group is poised to leave its Canary Wharf headquarters, and is in advanced talks to take 200,000 square feet of office space in Kings Cross, according to reports.
LONDON – Shortlist Media’s new free women’s weekly magazine will be called Stylist and will launch in late September/early October.
LONDON – How many Twitter followers does it take to get a job? The answer is 250, according to Best Buy, which is specifying that candidates for a marketing role have a degree and at least 250 Twitter followers.
LONDON – Max Clifford, publicist to the stars, is planning legal action against the News of the World to discover whether its journalists listened to messages left on his mobile phone.
LONDON – Beverage Brands, the owner of WKD, is reviewing its £5 million media account.
LONDON – ShortList Media’s free upmarket women’s weekly will be called Stylist and launch in late September/early October.
LONDON – ShortList, the free men’s weekly magazine, is upping the ante in its battle with rival Sport by launching an eight-page sports section in a six-figure commercial tie-up with Procter & Gamble-owned Gillette.
LONDON – Autoglass has awarded its £20m media planning and buying business to Publicis Groupe’s Starcom, ending a near six-year relationship with Interpublic Group’s Universal McCann.
LONDON – IPC, the magazine company, is looking to recruit a managing director of advertising, after deciding against subsuming the role into the duties of chief executive Evelyn Webster in the long term.
LONDON – Daily Mail & General Trust has formed a digital advertising partnership with Independent News & Media following the firm’s move into the same Kensington offices in April.
LONDON – Eye has relaunched a portfolio of ad sites at Manchester Airport, following a £50m overhaul of the terminal.