Buchner Succeeds Wehrenberg as Campbell Mithun Chief Exec

It took a couple of months, but Minneapolis-based IPG agency Campbell Mithun has finally found a new CEO in Rob Buchner, a nearly 25-year Fallon vet who actually kicked off his ad career at the former agency as an account executive in the mid-80s. Buchner replaces Steve Wehrenberg, who remains on as a consultant for CM but has taken a leadership position at the University of Minnesota’s Journalism/Mass Communications program. Buchner, meanwhile, had spent the last nine years at Fallon serving as its chief marketing officer. He will assume his CEO post at Campbell Mithun on July 8.

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Wehrenberg Indeed Stepping Down as Campbell Mithun CEO

It looks like Campbell Mithun itself beat us to the punch on this news, but yes, as the IPG-owned agency announced late last Friday, its CEO, Steve Wehrenberg, is leaving come June for a leadership post at University of Minnesota, where he will serve as teaching professor of strategic communication and program director of its Strategic Communication graduate program. It’s familiar territory for Wehrenberg, who’s been teaching at U of MN over the last seven-plus years. The soon-to-be departing CEO, though, will indefinitely serve as a consultant at Campbell Mithun once he leaves his post.

Wehrenberg, who’s been with Campbell Mithun for nearly three decades, has served as its CEO since 2007, when he took over for Jack Rooney. We’ve been told by the agency that an external CEO search is now underway with the goal being to name a successor by summer.

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