Hasta La Creative!

To expand and clarify upon tipsters’ quotes from earlier this week, we’ve received confirmation from sources familiar with the matter say that the agency has cut approximately three percent of staff ACROSS network–not just in San Francisco–including a couple of creatives. From what we’ve been told, this is part of the Omnicom-owned agency’s CEO David Shulman‘s assessment of talent based on, you guessed it, client needs. But, on a positive note, our sources add that Organic is hiring, and if you recall, has brought on staffers including CSO Monik Sanghvi, appointed Audrey Melofchik as New York GM and of course, most recently, has welcomed Digitas alum Sarah Montague in the same latter role in San Francisco.

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Details are still hazy on this one, but word from sources in the know is that Sarah Montague, who’s spent the last two years serving as SVP, marketing at Digitas, is assuming the role of managing director at Organic San Francisco. The latter, Omnicom-owned agency is keeping schtum on the matter for now, but Montague’s impending arrival ends a two-month search for Organic SF, which has been without an MD/GM since Alle Aufderhaar decided to go client-side.

As for Montague, during her two years at Digitas, first in Chicago, then in San Francisco, the exec headed up marketing efforts for the agency’s Kraft and Kaiser Permanente accounts. Prior to Digitas, she spent 15 months as SVP/group management director at Draftfcb on CRM and multi-channel efforts for Volkswagen. We’ll fill in the details when we get them.

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