Hasta La Creative!

Minneapolis agency Mithun (who dropped the “Campbell” from their name last November) have hired Melissa Schoenke as an executive vice president and managing director of Compass Point Media, the agency’s in-house media buying, planning and analytics division. In the executive role, Schoenke will be responsible for leading client media strategy, partnerships, investments and content integration for the agency.

Schoenke joins Mithun from Target, where she most recently served as director of media strategy. She first joined Target as a group manager, media strategy in November of 2011, before becoming senior group manager in April of 2012 and moving into her most recent role later that year. Prior to Target, Schoenke spent time agency-side as national account director for Carmichael Lynch. This followed five years at Nike, in various media supervisor/manager positions and eventually as U.S. brand connections, digital, advertising manager. She has also spent time working for Omnicom Media Group and DDB Needham.

“The frenetic media world is the most exciting arena to express a brand’s creativity,” said Mithun CEO Rob Buchner. “Our future is in the Creative Sciences — the co-mingling of brand ideas, data analytics, and modern media think. Melissa will help choreograph content across technology platforms and media channels.”

Nope, Campbell Mithun’s not moving out of its home turf in Minneapolis but the agency will be settling into new Twin Cities digs come Q4 of next year. The 80-year-old, IPG-owned agency has just signed a lease to be the lead tenant in the 510 Marquette building and will occupy approximately 65,000 square feet on the 10^th-13^th floors as well as the rooftop and penthouse. So, why the move? Well, according to CFO Steve Arndt (above), the goal is to offer a more “employee-centric” environment in a space that has, yes, “no ceiling tiles” and adopts the now-popular open floorplan model. Campbell Mithun is working with Julie Snow Architects on the new office, which you can see in barebones form via the b-roll clip of staffers below. If you care for further explanation on the move, this time from CM CEO Rob Buchner, you can check out the brief :30 clip after the jump.

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It took a couple of months, but Minneapolis-based IPG agency Campbell Mithun has finally found a new CEO in Rob Buchner, a nearly 25-year Fallon vet who actually kicked off his ad career at the former agency as an account executive in the mid-80s. Buchner replaces Steve Wehrenberg, who remains on as a consultant for CM but has taken a leadership position at the University of Minnesota’s Journalism/Mass Communications program. Buchner, meanwhile, had spent the last nine years at Fallon serving as its chief marketing officer. He will assume his CEO post at Campbell Mithun on July 8.

New Career Opportunities Daily: The best jobs in media.