McDonald’s: The thing you want

Advertising School: Miami AD School, Berlin, Germany
Art Director/Copywriter: Hugo Gstrein
Instructor: Manuel Wenzel

Motorola: Drunk, Girl, Diver, Tattoo

Advertising Agency: Revolution, Brazil
Chief Creative Officer: Emerson Braga
Creative Director: Edson Rosa
Copywriter: Emerson Braga
Art Director: Edson Rosa, João Souza
Planner: Melina Romariz, Mylene Alves
Client Team Director: Caio Batista
Head of Digital: Vitor Barros
Agency Producer: Clarissa Mattos
Photographer: Diego Freire
Chief Executive Officer: Carlos Pereira
Account: Flavio Fernandez
Account manager: Renata Matos

Converse: Shoes are boring

“Shoes are boring wear sneakers.”

Advertising Agency: Anomaly, New York, USA
Chief Creative Officer: Mike Byrne
Executive Creative Director: Ian Toombs, Sheena Brady
Art Director: Roy Torres
Copywriter: Nick Terzis
Account Director: Jill Ong
Agency Producer: Sarah Manna
Photographers: Magdalena Wosinska, Dan Monick
Account manager: Lauren Bozarth

Jong Hwa Chinese Restaurant: Chinese

“Pure Chinese.”

Advertising Agency: BigBang Istanbul, Istanbul, Turkey
Creative Director: Ahmet Erdo?an
Art Director: Emrah E?ki
Copywriter: Murat ??men

Corona Extra: Heroes

“Corona save the beach. Beaches need heroes. Corona save the beach.”

Advertising Agency: JWT, Madrid, Spain
Creative Directors: Jaime Chavarri, Iván de Dios
Art Directors: Iván de Dios, Diego Herrero
Copywriter: Jaime Chavarri
Illustrator / Painter: Román Linacero

.38 Shooting School: Bullet

Advertising Agency: 9mm, Florianópolis, Brazil
Creative Director: Alexandre Guedes
Art Directors: Ramiro Pimentel, Pedro Machado
Copywriter: Anderson Nascimento

Blackstar Bamboo Bikes: Distinguish

“Blackstar bamboo bikes.”

Advertising Agency: Het is tijd voor helderheid, Amsterdam, Netherlands
Creative Director / Illustrator: Thomas Renouvin
Copywriter: Oene Klumper

Fritz + Fraenzi: Can’t find the words

“When you can’t find the words, we provide them. The magazine for parents on education, leisure and school. Get your trial issue: fritzundfränzi.ch”

Advertising Agency: Jung von Matt / Limmat, Zurich, Switzerland
Creative Directors: Alexander Jaggy, Livio Dainese, Fernando Perez, Samuel Christ
Art Director: Adrian Merz
Copywriter: Alain Eicher

Lucas Savelli: Baby Style

Art Director: Lucas Savelli
Illustrator: Lucas Savelli

Albert Dali Naming Consultants: Conversation Starters

Advertising Agency: Lucifer Labs, India
Creative: Anantha Narayan

Volvo XC 90: Mud, Sand, Snow

“Take adventure with you.”

Advertising Agency: SapientNitro, Sydney, Australia
Creative Director: Scot Waterhouse
Art Director: Dylan Soopramania
Copywriter: Steven Hey
Photographer: Danny Eastwood – The Pool
Retoucher : Derek Leong
Senior Account Manager: Vincent Pleb

Cycling Safety: Respect, Look Out, Hard To See, Make Way

Advertising Agency: DDB, Singapore
Creatives: Laura Gordon, Genevieve Chen, Arundhati Saha
Copywriter: Andrew Hook
Designer: Thomas Yang, Huang Yizhen

Schusev State Museum of Architecture: Discover the full story

Advertising Agency: Saatchi & Saatchi, Moscow, Russia
Creative Director: Stuart Robinson
Art Director: Polonski Yuri
Copywriter: Demakov Anton, Irina Gorshkova
Production: Carioca Studio
Producer: Ekaterina Pastukh
Account Director: Khichtchenko Elena
Typographer: Anastasia Vedernikova
Designer: Mark Ignatiev, Vitaly Mashinsky, Sergey Sidorov

Free Pollard: Obama

28 years in prison. These billboards were published in central and specific points on Obama’s planned road trip during his official visit to Israel on 20-22, and were there to greet him on his way. Jonathan Pollard is an American who passed classified information to Israel while working as an American civilian intelligence analyst. He pleaded guilty and received a life sentence in 1987. Because his crime occurred prior to November 1, 1987, he is eligible for parole, and may be released on November 21, 2015.

Advertising Agency: Saatchi & Saatchi, Tel Aviv, Israel
Executive Creative Director: Nadav Pressman
Art Director: Kamil Mekhti
Copywriter: Oren Meir
Production: Dorit Gvili
Media: Gabi Attal

Fiat 500: Auto Portait

Advertising Agency: Leo Burnett, Paris, France
Creative Director: Pascal Etchebarne
Art Director: Hylie Lieu
Copywriter: Adeline Messiaen
Photographer: Nelson Simoneau
Art buyer: Claire Sougy

Foundation for Life: Ribbon

The survival of 12,000 people depends on the willingness of their fellow men to donate organs after their death. It is the declared mission of the charity organisation FÜRS LEBEN (engl. FOR LIFE) to raise awareness for this unmatched act of solidarity by getting people to think intensively about the subject at least once in their lives.

Advertising Agency: Saatchi & Saatchi, Frankfurt, Germany
Creative Directors: Jorg Riommi, Thomas Kanofsky
Art Director / Illustrator: Marius Pawlitza
Photographer: Jens Bösenberg
Account Director: Lars Bendels
Strategic Planning: Lukas Adamis
Art Buying: Bettina Tetens
Final Artwork: Fabio Fischer
Post Production: Marius Pawlitza

Nissan Juke n-tec: Chase the Pin

Advertising Agencies: TBWA, London, United Kingdom
Advertising Agencies: TBWA, Paris, France
Creative Director: Nick Cooper
Creatives: Daniel Quercioli, Darren Rosenburg
Art buyers: Louise Cripps, Claire Delafons
Photographer: Tim Kent / Morgan Lockyer
Retouching: Terry Obiora / Happy Finish

Junkers: Coldproof mornings

Advertising Agency: 180 grados, Santiago, Chile
Creative Directors: Gonzalo León, Joacim Montaner
Art Directors: Celim Cáceres, Francisco Ortiz, Luis Ramos
Copywriters: Camilo Muñoz, Abraham Vicencio
Illustrator / Retoucher: Gonzalo Arévalo
Photographer: Rodrigo Vega

Ford Endeavour: Chhatisgarhi, Tibetan, Nagamese

Advertising Agency: JWT, Delhi, India
Creative Directors: Bobby Pawar, Vijay Simha Vellanki
Art Director: Nitika Parmar
Copywriter: Sujatha Chakraborty
Illustrator: Achintya Biswas

Zero Degree Design Studio: Happy Women’s Day

The campaign was conceptualized and executed by our agency for Women’s day, and seeks to inspire with images of iconic women who have left an indelible stamp on Indian history and culture.

Advertising Agency: Zero Degree Design Studio, Chennai, India
Creative Director / Art Director: Syed Azharuddin Hussainy
Copywriter: Suraj Sethu
Creative Head: Praveen Kumar
Project Manager: Selvaraj Pillai