Hasta La Creative!

“There’s a reason our crash test dummies last longer than most.”

Advertising agency: DDB, Toronto, Canada
Creative Director: Todd Mackie, Denise Rossetto
Associate Creative Director: Paul Riss, Matt Antonello
Copywriter: Matt Antonello
Art Director: Paul Riss
Photographer: Tyler Gray
Account Supervisor: Mike Davidson
Advertiser’s Supervisor: Geoff Craig
Account Manager: Peter Brough, Julia Morris

“Don’t let toys become germs.”

Advertising Agency: Lowe & Partners, Singapore
Chief Creative Officer: Clinton Manson, Dominic Stallard
Creative Director: Gayle Lim, Teng Run Run
Copywriter: Gayle Lim
Art Director: Teng Run Run, Andrew Ho
Photographer: Teo Chai Guan (teo Studio)
Illustrator: Simon Ng
Account Supervisor: Vikas Mehta
Digital Imaging: Kin

“Every second tree is killed to produce paper. Every single donation saves: www.robinwood.de/spenden”

Advertising Agency: Saatchi & Saatchi, Berlin, Germany
Executive Creative Director: Oliver Kapusta
Creative Director: Anne Petri
Art Director: Christopher Jones
Copywriter: Kathrin Schaller
Photographer: Bernd Ebsen

Advertising Agency: Villarrosas, Barcelona, Spain
Creative Directors: Jon Lavin, Oriol Villar
Art Directors: Nacho Ginestra, Xavi Mauri
Copywriter: Rodrigo Gonzales
Project Direction: Juan Badilla, Edu Rojo
Production Direction: Patricia Garcia
Production: Dora Joker
Photographer: Chus Anton

“Electra Chef. For odor haunted homes.”

Advertising Agency: Adler Chomsky Grey, Tel Aviv, Israel
Executive Creative Director: Tal Riven
Creative Director: Ida Markovits
Copywriter: Uri Shoham
Art Director: Shirley Bahar
Account Manager: Dani Brande
Account Executive: Galya Ratson
Account Supervisor: Sarit Sternhell

“Royal Gold and a further 2.015 colors.”

“Parisian Purple and a further 2.015 colors.”

Advertising agency: Euro RSCG, Sao Paulo, Brazil
Executive Creative Director: Marcelo Bresciani
Creative Director: Marcelo Bresciani
Copywriter: Monica Zimmermannn
Art Director: Thiago Rocha
Photographer: Pict Studio And Getty Images
Art Buyer: Paula Rinaldi
Account Supervisor: Solange Jovino
Account Manager: Daniela Pistone
Operation Director: Gilmar Souza

“Feel like you’ve gotten closer lately? Advance to Skoda Octavia TSI and save on fuel.
Simply clever”

Advertising Agency: Adler Chomsky Grey Tel Aviv, Israel
Executive Creative Director: Tal Riven
Creative Director: Moti Rubinstein
Copywriter: Matanya Tal
Art Director: Shlomi Yerushalmi
Photographer: Yaron Izhakov
Account Manager: Dani Brande
Account Supervisor: Maayan Ben-Shoham
Account Executive: Neta Baraban

“Those who don’t know their history are condemned to repeat it. Museum Of Memory & Tolerance Museum.”

Advertising agency: Made, Mexico, Mexico City
Chief Creative Officer: Yosu Arangüena, Cristian Rocha, Sergio Sharpe
Creative Director: Sergio Sharpe
Photographer: Ap
Account Supervisor: Diego Zagal
Advertiser’s Supervisor: Sharon Saga, Mily Cohen, Raquel Smeke

The ads appeared on four consecutive pages. LEGO is a company that has fostered imagination, invention and creativity for over 60 years. So it is unusual for these ads to feature only long copy with minimal imagery. However, upon reading each of these scenarios the ad comes to life in a way that is unique only to the reader and how they see these playtime scenarios in their mind’s eye. Typographic elements of kerning contrasted with tracking allow the reader to almost get lost in the copy selecting keywords for their imagination. The fourth ad in the series, “Yellow Brick” features a notepad with the tagline “Every LEGO brick tells a story. Build yours.”

Advertising Agency: Pereira & O’Dell, Brazil
Chief Creative Officer: PJ Pereira
Creative Director / Copywriter: Aricio Fortes
Creative Director / Art Director: Paulo Coelho
Account Executive: Lo Braz
Illustrator: Eduardo Gomes

“Drug trafficking : suspended sentence (“sursis”) and replacement of punishment for a restrictive sentence.
The First Group rejected the Habeas Corpus in which the condemned sentenced to 1 year and 8 months of imprisonment in a closed system and 166 daily fines for the crime of trafficking in narcotics 11.343/2006 Law, art. 33), required the cancellation of the sentence Judicial decision on such terms as granted by the State Court of Justice. Then, ordered the Judge from his own conviction, by official letter, to consider the possibility of replacing the private penalty for a restrictive one, provided they meet the objective and subjective requirements of the Law.
Homo-affective relationships and Family Entity – On merit, prevailed the vote given by the Judge-Rapporteur , interpreting the matter according to the Constitution , article 1723 of the Civil Code, excluding any meaning that prevents the recognition(or “witnessing”) of a stable, public and lasting union between people of the same sex as a family unit, being such union understood as a synonym for perfect family. He asserted that this recognition should be done in the same way and with the same consequences of a stable hetero-affective union.
It was stressed that family would be, by nature or in terms of facts, vocationally loving, parental and protective of their members, constituting the ideal space for long lasting, affectionate, sympathetic or spiritualized private human relationship, which accredit the family as the basis of the society (Federal Constitution, article 226). He concluded that the solution presented would give concreteness to the principles of human dignity, equality, freedom, protection of minorities and non-discrimination.
Law 9.784/99 and Demarcation of Indian lands – The First Group deprived an ordinary appeal of an injunction brought by the Supreme Court that had considered legal the administrative procedure of demarcation of lands which belonged to the Guarani Nandéva Indian Group. In rejecting the first claim, the First Group alluded to the Jurisprudence of the Supreme Court which had decided peacefully in the sense that the period of 5 years to complete demarcation of Indian lands is not preclusive and the rule in art. 67 ADCT is merely programmatic, just to inform the governing body to undertake the demarcation within a reasonable time. With regard to the subsidiary application of the Law 9.784/99, the first Group asserted that the Indian Statute (Law 6.001/73) would be specific legislation to regulate the mentioned administrative procedure, as the applicant will be present in the administrative proceedings and will submit its reasons duly refuted by FUNAI.
STF Newsletter – Nº 625 – Brasília, 2 to 6 May , 2011
The homo affective union is now a law. Jois us. Raise this flag.”

Advertising Agency: Propeg, Brazil
Creative Directors: Ana Luisa Almeida, Ariston Quadros
Art Director: Alisson Percontini
Copywriters: Irene Carballido, Fabiano Ribeiro
Additional credits: Michele Estevez, Eder Galindo, Carla Souza