Rosetta Stone: Cat, Duck, Dog

cat_7

duck_2

dog_5

Advertising Agency: Alma DDB, USA
Chief Creative Officer: Luis Miguel Messianu
Executive Creative Directors: Diego Yurkievich, Hernan Cerdeiro
Art Director: Hernan Pettinaroli
Copywriter: Julian Milanesi
Producer: Diego Colombo
Production Manager: Mimi Cossio
Photographer: Michael Bailey
Group Account Director: Ana Eberhard
VP Planning / Insights: Marta Insua


Telefonica Parental Control: The Sexy Girl with The Red Hood, 7 Drunken Dwarves

“Protect your children from the other versions.”

Advertising Agency: Sancho BBDO, Bogota, Colombia
VP Creative: Hugo Corredor, Giovanni Martinez
Creative Director: Oscar Muñoz, Freddy Méndez
Art Director: Oscar Muñoz, Rigo Abello
Copywriter: Cesar Castaño, Freddy Méndez
Illustrator: Carlos Ribero, Juan David Rodriguez


UGC: Emotions

ugc emotions 3

ugc emotions 2

ugc emotions 1

Advertising Agency: TBWA, Paris, France
Director: Emma Luchini
Executive Creative Directors: Philippe Simonet, Eric Holden, Remi Noel
Art Director: Philippe Taroux
Copywriter: Benoit Leroux
Producer: Maxime Boiron
DoP: Laurent Tanguy
Sound Design: Benoit Dunaigre
Agency Producer: EMMA
Agency Producer: Virginie Chalard
Editing Company: Reepost
Post production: Coralie Duarte / Reepost
Editor: Benjamin Favreul


FF English School: Rat Hat Hatch, Sheep Ship Chip, Bear Beard Beer

ff_2_rat hat hatch

ff_3_sheep ship chip

ff_1_bear beard beer

“Make your english clear.”

Advertising Agency: dim&canzian, São Paulo, Brazil
Creative Directors: Michele Dim D’Ippolito, Guilherme Facci
Art Directors: Thiago Martinhão, Michele Dim D’Ippolito
Copywriter: Paulo Marcussi, Michele Dim D’Ippolito
Illustrator: Sattu
Media Director: Marcio Canzian
Media Supervisor: Mauricio Belchior
Accounts: Marina Pardo, Cristiane Bender


Senac Rio Photoshop Workshop: Bread, Wine

“Play God. Photoshop Workshop.”

Advertising Agency: Grey 141, São Paulo, Brazil
Executive Creative Director: Pedro Cappeletti
Creative Director: Pedro Cappeletti, Guy Costa, Alexandre Scaff
Art Director: Lucas Heck, Eduardo Longa Nose
Copywriter: Gui Camargos
Photographer: Imagebank


Hipoglós Rash Cream: Eye, Lamp

“When your baby cries, every second lasts an eternity. Hipoglós, The best baby rash cream.”

Advertising Agency: Grey 141, Sao Paulo, Brazil
Executive Creative Director: Pedro Cappeletti
Creative Director: Pedro Cappeletti
Art Director: Ricardo Sarno, Patrícia Medeiros
Copywriter: Pedro Lazera
Art Buyer: Cris Medeiros
Account Manager: Raquel Alvares


OK Supermarket: Maze 3, Maze 2, Maze 1

fio dental03

fio dental02

fio dental01

Advertising Agency: Artcom, Espírito Santo, Brazil
Creative Directors: Tato Barbosa, Bruno Alves
Creative: Bruno Franco


Angels in my Kitchen Bakery & Confectionery: Wicked Harry, The Elves & The Shoemaker, Santa’s Gift

wicked harry

the elves  the shoemaker

santas gift

Advertising Agency: Ogilvy & Mather, New Delhi, India
Executive Creative Director: Ajay Gahlaut
Creative Directors: Preeti Koul Choudhery, Basab Tito Majumdar, Vikash Chemjong, Nitin Srivastava
Art Director: Nasheet Shadani
Copywriters: Sushant Barua, Shadab Abidi
Illustrator / Designer: Nasheet Shadani


3M Noise Cancelling Headphones: Elvis, Jimi, Snoopy

“Stop the Noise. Play the Music.”

Advertising Agency: Grey 141, Sao Paulo, Brazil
Executive Creative Director: Pedro Cappeletti
Creative Director: Pedro Cappeletti, Guy Costa
Art Director: Diogo Dutra, Daniel Prado, Danilo Matos
Copywriter: Pedro Lazera, Paulo Amaral
Illustrator: Zombie Studio
Art Buyer: Cris Medeiros
Account Manager: Raquel Alvares


Mountain Riders: Cardiac Massage, Heimlich, Mouth to mouth

“Save the Mountain.”

Advertising Agency: Marcel, Paris, France
Creative Director: Emmanuel Lalleve, Florent Imbert
Art Director: Julien Simons
Copywriter: Xavier Le Boullenger
CEO: Pascal Nessim
Account Supervisor: Céline Colin
Photographer: Sacha Goldberger
Art Buyer Supervisor: Jean-luc Chirio
Art Buyer: Anne Traonouil


Moontower Comedy Festival: Inappropriate Humor

Advertising Agency: Proof Advertising, USA
Executive Creative Director: Craig Mikes
Copywriter: Randall Kenworthy, Scott Staab, Craig Mikes
Art Director: Rob Story

BMW: Cyclist, Runner, Lamb

Advertising Agency: Publicis, Mexico City, Mexico
Chief Creative Director: Héctor Fernandez
Creative Director: Agustín Esteban
Art Director: Agustín Esteban, Leonardo Corrales
Copywriter: Antonio Montero
Account Director: Juan Carlos Rached
Planner: Magdalena Barceló
Agency Producer: Marco Pozos
Post Production: Estudio Base
Photographer: Diego Arrigoni

Scrabble: IAORTSL, CPNSAOE, AELMRSO

iaortsl

cpnsaoe

aelmrso

Advertising Agency: Ogilvy & Mather, Mexico
Chief Creative Officers: José Montalvo, Miguel Angel Ruiz Reyes
Creative Director: Iván Carrasco
Art Directors: Francisco Hernández, Sergio Diaz Infante
Copywriters: Francisco Hernández, David Espadas

Lisbon Zoo: Zoo Sounds

zoosounds

Advertising Agency: Draftfcb, Portugal
Account team: Carlos Baptista, Inês Gonçalves
Creative Directors: Duarte Pinheiro de Melo, Luís Silva Dias
Art Director: Bruno Mota

OndAzul: It Will Only Get Harder

world_water_day

“It will only get harder.
Reduce waste. March 22nd. World Water Day.”

Advertising Agency: Quê, Argentina
Creative director: Eduardo Almeida
Art director: Marcelo Cunha
Copywriter: Fernando Aguiar
Image bank: Artluz Studio
Art buyer: Álvaro Edir
Account director: Tatiana Soter
Accounts: Tatiana Soter, Danielle Portella, Marina Gouvêa, Pedro Bastos

Activa Fitness Center: Good Shape, Sexy Hips, Pretty Face

yr   activa   good shape

yr   activa   sexy hips

yr   activa   pretty face

“Show your hidden beauty.”

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, FlavioCasarotti
Art Director: Leon Valente
Copywriter: Marina Erthal
Illustrator / Typographer: Alex Trochut
Art buyers: Monica Beretta, Stephanie Wang
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Managers: Valeria Ordonhez, Paulo Rodrigues
Planners: Erika Kitabayashi, Adriano Elieser
Media team: Gustavo Gaion, Marcello Bolla

TAM: Pins Redneck Games, Pins Horn Factory, Pins Driver Camp

yr   tam   pin redneck games

yr   tam   pin horn factory

yr   tam   pin driver camp

Advertising Agency: Y&R, Sao Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Directors: Rui Branquinho, Flavio Casarotti, Jorge Iervolino, Victor Sant’Anna
Art Director: Fabio Rodrigues
Copywriter: Fabio Victoria
Photographer: Roberto Donaire
Additional credits:
Mock up: Claudio Rocha
Art Buyers: Monica Beretta, Eliane Pereira
Print Agency Producers: Elaine Carvalho, Flavio Zamboni
Account Manager: Alessandro Cardoni, Fernanda Ricci
Planner: Flavio Proença
Media team: Gustavo Gaion, Inajá Ramos
Client approval: Manoela Amaro

Oral-B: Car, Bed, Elevator, Dinner

oral b_car

oral b_bed

oral b_elevator

oral b_dinner

“Bad breath?”

Advertising Agency: Publicis Bucharest, Romania
Chief Creative Officer: Razvan Capanescu
Art Director: Catalin Paduretu
Copywriter: Dan Frinculescu

McDonald’s: Rain, Teddy, Drawing

forgiveness rain

forgiveness teddy

forgiveness drawing

“Forgiveness is never far away.”

Advertising Agency: DDB, New York, USA
Chief Creative Officer: Matt Eastwood
Senior Copywriter: John Downing
Senior Art Director: Matt Knapp
Senior Copywriter: Iggy Rodriquez
Senior Art Director: Justin Carew
Photographer: Sean Izzard
Retoucher: Matt Bright

Faber-Castell: The Scream, Café Terrace At Night

faber castell_the art of color pencils_scream_print

faber castell_the art of color pencils_cafe terrace_print

To promote Faber-Castell’s top-of-the-line range of “Artist Color Pencils”, we re-created well-known masterpieces such as Vincent Van Gogh’s “Terrace Cafe at Night” and Edvard Munch’s “The Scream” using thousands of color pencils as the medium itself.

Advertising Agency: Ogilvy & Mather, Singapore
Chief Creative Officer: Steve Back
Creative Directors: Troy Lim, Jon Loke
Art Directors: David Stevanov, Kairong Ku, Si Hui Heng, Jon Loke
Copywriters: Adeline Siow, Troy Lim
Illustrators: Dash Kadam, Inessa Loh, Loh Yi Qi, Danny Ong, Alicia Tan, Joycie Koor, Brandon Sim
Photographers: Jimmy Fok, Calibre Pictures
?Account Managers: Shirley Tay, Ng Hui Min
Retoucher: Lay Leng