Apple Commercials Boost Artists – Yael Naim Soars Thanks To MacBook Air Ad (VIDEO)

(TrendHunter.com) The Apple commercial trend is becoming very consistent. One day Apple uses a song in a new commercial, and the next day, the song instantly flies up the charts selling downloads like hot cakes.

The newest example is singer/songwriter Yael Naim, whose song ‘New Soul’ is featured in the new Apple Ma…

Hannah Montana 3D Sets Records – Concert Movie Climbs Fandango Charts (VIDEO)

(TrendHunter.com) Despite the all-American image, Hannah Montana’s popularity is dominating the charts of Fandango, the online ticket seller.

The 3D movie, called Hannah Montana 3D, is Fandango’s top advance seller for February opening and it’s already Fandango’s fifth biggest advance seller. That makes it the top-…

Luxury Brands Approaching Mass Media – Louis Vuitton’s First TV Ad (VIDEO)

(TrendHunter.com) Even a luxury brand such as Louis Vuitton has decided to turn its promotion strategies toward the most popular of the media. Up to now, Vuitton ads domain was restricted to printed paper, mainly glossy paper.

Eventually, Antoine Arnault, chief of the brand promotional strategies, decided it was ti…

Google’s iPhone Nemesis – Merging With Dell For Master Phone Plan

(TrendHunter.com) Google is rumoured to be launching its own mobile phone in collaboration with Dell. Google, falling through with its rumoured launch last year for an iPhone Competitor (the GPhone), has mustered up some muscle and is said to be announcing its plan alongside Dell at the 3GSM telecoms conference next …

Cleaning up South Korea – Seoul’s $31 Billion Yongsan Project (GALLERY)

(TrendHunter.com) Seoul, South Korea, is a city that is continually transforming itself, from huts a hundred years ago to high rises now. A new project is scheduled for the Yongsan business district that will cost $31 billion and transform the gritty to the glittery. The 152 story centerpiece is a pear-shaped landmar…

Retail Giant Not Recognizing Blogs – Target Says They Don’t Care

(TrendHunter.com) Target doesn’t care what bloggers think about them. When a blogger emailed criticizing a billboard, she got a blow off email saying that Target doesn’t deal with non-traditional media. Target went on to say that this allows them time to focus their efforts on publications that reaches their core “gu…

Canned Aromatherapy – Air Box

(TrendHunter.com) Air Box is a colored can containing perfumed air. Yes, air. And it’s not a Japanese souvenir, but it is produced by Oikos Fragrances, an Italian firm specialized in producing innovative environment scenting systems.

Do you feel moody? Then open a Euphoria Air Box and breath. The six variants are no…

Alter Ego Liqueurs – Jekyll & Hyde

(TrendHunter.com) The unique, espoused glass bottles of Jekyll & Hyde showcase the two “alter-ego” liqueurs in an eye-catching fashion.

The 750 ml, 11″ (280 mm) high curvaceous bottles, manufactured by Owens-Illinois through a blow-and-blow process hold two different products. The colourless transparant bottle show…

Science of Scent Marketing – Olfactory Packaging (GALLERY)

(TrendHunter.com) Olfactory to improve taste

What people think they taste is solely the result of inhaling odours. The tongue recognises only the five basic taste varieties. All other tastes are the result of odours. Odours enter, to put it simply, the nostril to the nasal cavity, where they are detected by the olfa…

Richard Branson’s Spacecraft Revealed – Virgin Galactic Spaceflight Systems (VIDEO)

(TrendHunter.com) Virgin Galactic founder, Sir Richard Branson, unveiled the new spaceflight system, composed of the WhiteKnightTwo carrier plane and the SpaceShipTwo spacecrafts.

“2008 really will be the year of the spaceship,” said Branson when he unveiled the 1/16th-scale model spacecraft at the American Museum …

National Electric Car Initiative – Israeli Government is Committed (VIDEO)

(TrendHunter.com) Renault – Nissan will build the cars, Project Better Place of Palo Alto, Calif., will provide the lithium-ion batteries and will build the infrastructure, which may eventually consist of 500,000 charging points and up to 200 battery-exchange stations. The Israeli government has already drastically r…

An Experience as a Gift – Smartbox Leisure Activity Vouchers

(TrendHunter.com) It’s your best friend’s birthday and you have no idea on what to give her/him as a present this time? Let she/he choose an experience with a Smartbox.

Smartbox offers a solution to this lack of ideas: it is a gift package entitling the owner to a leisure activity: a Ferrari car driving, pampering i…