(TrendHunter.com) Imagine a crowd sitting in a cinema moving their bodies from side to side to control a car projected in the screen. Just like a gigantic maneuver or a “collective human joystick”.
This is AudienceGames created by Brand Experience Lab, last summer. After two completely successful pilots with Volvo a…
(TrendHunter.com) The Beijing Olympics are fast approaching and sports apparel companies are gearing up for the frenzied, mad-crazy merchandising that this grand event always unleashes as kids and adults alike endeavor to “Look Like Mike” or in this case, Los Angeles Lakers superstar shooting guard, Kobe Bryant.
Th…
(TrendHunter.com) This is a brilliant commercial for a deodorant named Rexona that I confess I’m not familiar with. The commercial is set in a Hollywood-style, futuristic mode and it is very, very funny and very entertaining. The commercial is one of those ads you don’t mind watching over and over again even if you h…
(TrendHunter.com) Rolling Rock, the beer company famous for that mysterious number ’33’, is trying yet another oddball marketing approach – moonvertising. A clever gag or a scientific marvel? We’ll all find out on March 21, the next full moon, when the company attempts to project their logo on to the face of our favo…
(TrendHunter.com) One-line summary: Greenlite Lighting Corp literally gave away 32,000 CFL spiral energy-efficient bulbs to Microsoft employees!
Details: On February 28th, Greenlite Lighting Corporation gave away 32,000 Compact Fluorescent Light (CFL) bulbs to Microsoft employees on the company’s Redmond Campus. …
(TrendHunter.com) Can’t afford a million-dollar premium domain name?
Why not own the next best thing, the reverse spelling of it. It’s called Backwording and it’s the newest domaining phenomenon that is changing the landscape of the Internet. The concept is simple: register the backward spelling of premium domain …
(TrendHunter.com) As may be expected from sake, this liqueur does not have the so typical after taste other alcoholic drinks have. TY-KU is a liqueur distilled from more than 20 ingredients, natural aphrodisiacs, health supplements and fruit extracts. Perfect for on-the-rocks.
But that is only part of the fun.
Mark…
(TrendHunter.com) Subject to fetish, seen as a necessary nuisance, a protection, a manifestation of female beauty and seduction, or of pure aesthetics, the bra is an extremely important piece in the feminine world.
During the sixties of the last century women threw their bra’s in any fire available during this per…
(TrendHunter.com) LycoRed is an international supplier of natural carotenoids and a wide range of other nutritional ingredients to the dietary supplement and functional food industries. The LycoRed, Israel, innovation is a natural tomato carotenoid composition of lycopene, phytoene and phytofluene, all highly unsatur…
(TrendHunter.com) Any trendy New York, Miami, or LA bartender will tell you tequila is the drink of choice.
The nouveau beverage of style may be changing to cachaça, however, after it was introduced at Fashion Week. First it’s fun to say, (ka-sha-sa) and it comes from sugar cane.
“Another drink making the rounds…
(TrendHunter.com) Hershey’s Bliss will hopefully hit the sweet spot of the candy market. Hershey’s has seen their market share fall to Mars because the growth has been in premium and dark chocolate.
Let’s see if their newest innovation helps them out. The Bliss bars are ergonomically shaped to fit your mouth and wi…
(TrendHunter.com) Coke Zero has launched in Brazil an extreme guerrilla marketing campaign using people’s tongues.
Several shops in Sao Paulo, Rio de Janeiro, Porto Alegre and Salvador give free piercings with the brand logo, with the only condition of taking pictures to publish on the website which redirects to a G…
(TrendHunter.com) Tupperware was fine for stay at home moms, but for today’s career women commuting on the mean streets, a taser brings more peace of mind than fresh lettuce.
Enter the Taser Party, where women get together to discuss personal defenses tactics, look over the latest in fashion tasers and take some …
(TrendHunter.com) Live long enough and even Disney gives you a discount. Geezers are used to a dime off their cup of coffee at Mickey D’s, but the Mickey Mouse honchos in Japan decided they needed to do more to attract more seniors.
At Tokyo Disneyland and DisneySea they are beginning to offer a 22% discount to tho…
(TrendHunter.com) New York can add another feature and tourist attraction to its already long list – the new Gucci flagship store about to be opened on 725 Fifth Avenue. The new store will be the world’s largest Gucci store oozing elegance and architectural artistry. The architect is the world renowned James Carpente…
(TrendHunter.com) What would Jesus listen to? Christian form meets function meet fashion with this cruxifix shaped mp3 player necklace, containing 17 hour of the New Testament audio Bible. Distributed in the United States by CrossMP3Player.com.
(TrendHunter.com) Karim Rashid designed five elegant bottles in the shape of enormous jewels for the Bombay Sapphire Revelation Collection. Gerrard designed the diamond and sapphire caps, Baccarat is the crystal, and the drink inside is Bombay Sapphire gin. Each bottle is priced at $200,000, making the entire collect…
(TrendHunter.com) The much anticipated, Google-backed, open Adroid OS has appeared on a number of prototype phones at the Mobile World Congress in Barcelona.
“Texas Instruments had the handset you see above — from an unknown vendor — to demo the OS running on an OMAP 3430 at 500 MHz. The interface is dead quick an…
(TrendHunter.com) Brands have been sponsoring music videos and movies to promote their products for a long time. These days there is hardly a new video that doesn’t contain blatant shots of a new phone model, a soft drink or computer brand. But in a somewhat uncoventional move, Alesha Dixon, the former Mis-Teeq singe…
(TrendHunter.com) Celebrity name-dropping New York yoga teacher Annelise Hagen of the prerequisitely snobby New York Health & Racquet Club is promoting Face Yoga.
According the Hagen, the bizarre facial exercises prevent aging and wrinkles and is practiced by stars like Gwyneth Paltrow and Jennifer Aniston. Face Yo…
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