Carmichael Lynch Names 2 New Managing Partners

Carmichael Lynch promoted Julie Batliner and Marty Senn to roles as managing partners. They join the agency’s current managing partners, Mike Lescarbeau, Marcus Fischer and Mark Feriancek.

“These two brilliant young leaders are each rightly famous within the increasingly integrated fields of advertising and public relations,”Carmichael Lynch CEO Mike Lescarbeau said in a statemetn. “Their deep insights and modern worldview will keep our offerings relevant, continuing our longstanding tradition of providing groundbreaking work to our clients.”

Senn was promoted to chief creative officer at Carmichael Lynch last December, after serving as executive creative director for over three years. During his time with Carmichael Lynch he’s helped the agency win new business including U.S. Bank, Truvía and Arla Global. Before joining Carmichael Lynch he spent two and a half years as a creative director with Goodby, Silverstein & Partners, following over three years as a senior creative with Cutwater and two years in that role with Fallon London. 

“It’s an honor to help build this next iteration of Carmichael Lynch,” Senn said. “There’s so much talent here already, in so many different capacities, that I think we’re in a really unique position to be that ‘agency of the future’ that everyone is trying to be.”

Batliner has served as president, managing director and senior partner of Carmichael Lynch PR division Spong since May of 2010. Prior to that she spent five years as Spong’s managing principal and chief client relations officer. Before joining Carmichael Lynch in August of 2005, she spent seven years as senior vice president with Fleishman-Hillard International Communications. 

“I am proud to work with the team to take the agency to the next level in this ever-evolving marketing landscape with an even sharper focus on our client-centric approach,” said Batliner. “We are poised to help our clients’ businesses succeed as marketing disciplines continue to become more interdependent.”

 

Fischer Succeeds Spong as Carmichael Lynch Prez

Why not wind down the day with a little people news, shall we? Six months after rejoining Carmichael Lynch to assume the role of chief strategy officer, Marcus Fischer is adding president to his title. In turn, Fischer replaces Doug Spong, who isn’t leaving the Minneapolis-based IPG agency but remaining on as managing partner (which he’s been for over two decades) and continuing to serve as president of its PR division, Carmichael Lynch Spong.

As for Fischer, the new Carmichael Lynch prez rejoined said agency last August to serve as its first-ever CSO and subsequently consolidated its research, analytics and media groups into one strategic resource, according to the agency. Prior to CL, he spent four years at fellow Twin Cities shop, space150, last serving as CEO. During his first time out at CL, Fischer spent five years (’03-08) working n the agency’s planning department. Early on in his career, Fischer worked in account planning at Fallon.

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